Monday, January 5, 2009

Allstate Insurance Back To Basics Commercial

AllState Insurance goes Back To Basics with this new commercial. Allstate asks us protect ourselves, possessions and to protect them by putting them in good hands. Are we all going back to the basics in these tough economic times?



1931 was not exactly a great year to start a business, but that's when Allstate opened its doors. And through the 12 recessions since they've noticed that after the fears subside, a funny thing happens. People start enjoying the small things in life. It's back to basics, And the basics are good, Protect them, Put them in good hands.

Commercial and Ad Agency credits for the Allstate back to basics advert to follow, please post the credits if any of my readers have them.

UPDATE - Credits for the spot go to:
VP Integrated Marketing Communications, Lisa Cochrane
AVP Integrated Marketing Communications, Nancy Abraham
Leo Burnett:
EVP/ECD/CWs: Jeanie Caggiano & Charley Wickman
CD: Mikal Pittman
CW: Josh Mizrachi
AD: Greg Nobles
PR: Ray Swift
MUSIC: Ira Antelis, Jira productions

Special thanks to Jeanie Caggiano of Leo Burnett for getting the info to us.

8 comments:

Jeanie Caggiano said...

Here are the credits:

Allstate:
VP Integrated Marketing Communications, Lisa Cochrane
AVP Integrated Marketing Communications, Nancy Abraham

Leo Burnett:
EVP/ECD/CWs: Jeanie Caggiano & Charley Wickman
CD: Mikal Pittman
CW: Josh Mizrachi
AD: Greg Nobles
PR: Ray Swift

Sylvia G said...

Jeanie, thank you for posting the credits for us.

You guys do great work!

Jeanie said...

Thank you!

I was remiss in not mentioning a credit for the original music on the spot, which was done by:

Ira Antelis, Jira productions

Anonymous said...

Wow ...the best Allstate commercial ever.....riveting ! The ones today are good , but I remember a bunch of really good Allstate commercials a year or two ago that were really great.
Something is different with todays spots. don't know what it is....but they miss that magic .

Anonymous said...

I like the commerical during the olympics that says Allstate never sleeps, but their agents do sometimes. There is a nice size neon sign in the window. Does anyone know who we can contact at Allstate about this neon sign?

I work for the world's largest neon sign manufacture and we would love to offer them to all of their agents.

Jeff Hasting
314-630-0549
jeff.hasting@enhanceamerica.com

Anonymous said...

The Ad where the Kids say "The only thing we have to freer is freer it's self" was a Speach by Wiston Churchhill, NOT FDR


georgebabyboomer

Anonymous said...

that's WINSTON CHURCHHILL

Michael said...

If you want to see more funny Allstate Ads you can catch them at Allstate Commercials

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