Saturday, May 2, 2009

Interesting Ebay Viral Marketing Campaign

A very interesting viral spot, short film created for Ebay by Belen Gayan. The Ebay spot, film, viral, commercial,(I'm sorry I don't know what to call it) is really pretty good, enjoy.

Agency: CAA, Los Angeles
Executive Creative Director: Jae Goodman
Creative Directors: John Kaplan, Jesse Coulter, Andrew Ault
Agency Producer: Matt Bijarchi
Director: Belen Gayan
Screenwriters: Belen Gayan, Andres Duque
Producers: Allison Kunzman, Rafia Montilla, Toni Moreno
Executive Producers: Patrick Milling Smith, Brian Carmody
Production Company: Smuggler, NY/LA
Editors: Anna Oriol, Gabriela Soria
Cinematographer: Sergi Vilanova
Production Designer: Marta Marrero
Sound: Xevi Masip, Alex Perez
Music: La Crem

2 comments:

Jaz said...

Online viral marketing utilizes social networking sites to create brand awareness and attract customers.

Franz Perrigo said...

Actually, the idea is pretty weird! But since it has a unique appeal, there would be lots of people who'll be interested in watching it. Yeah it's true, viral marketing is one of the keys to increasing popularity online.

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