Louis Vuitton Journeys - Astronauts Some Journeys Change Mankind Forever
What do Louis Vuitton and the space have in common, well it seems we will find out July 2, 2009 when the website www.LouisVuittonJourneys.com is officially launched. In the mean time Ogilvy created this promo teaser which is actually very good to introduce the world to the Louis Vuitton Journey the world is about to experience. Titled "Astronauts - Some Journeys Change Mankind Forever," To mark the 40th anniversary of Apollo 11s landing on the moon, the promo video features those aboard the Apollo 11 and of course Neil Aldrin Armstrong who muttered the words "That's one small step for man; one giant leap for mankind". I'm really looking forward to seeing what any of this has to do with Louis Vuitton, really nice video.
Advertiser/Client: Louis Vuitton Malletier
Advertising Agency: OGILVY & MATHER, Paris
Country: France
Creative Director: Christian Reuilly
Copywriter: Edgard Montjean
Art Director: Antoaneta Metchanova
Photographer: Annie Leibovitz
Art Buyer: Laurence Nahmias
Account Supervisor: S. Sethuraman/L. Janneau/S. Giblin/J. Wilbrenninck/M. Reynaud
Advertiser's Supervisor: Pietro Beccari/Antoine Arnault/Isabelle des Garets
4 comments:
correction,
as though the credits are corrects for the PRINT version of the campaign, You are missing the credits for the Online Content and experience, created by Ogilvy Interactive
here it is:
Creative Direction:
Frederic Bonn
Art Direction & Design:
Lionel Bui
Copywriting:
Amy Thomas
Flash:
Erik Soulard, Sami Meziani,
Development:
Sami Meziani,
Account Supervision:
Romain Lartigue, Virginie Brou
Project Management:
Julien Abbou, Sandro Lamy
Music:
Mathieu Baillot
Director
Frederic Guelaff
Interviews Coordination:
Rosecrans Baldwin
Editing :
Frederic Noel
Production Company :
AUTOFUSS
Producer :
Julia Scahill
Assistant Director :
Jeff Linnell , Randall Stowell
Thank you for the correction on the credits.
Where can we see Annie's photo's? As beautiful as this video is, I can't wait to see her treatment of the material!
missing one credit:
User experience Design:
David Raichman
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