Guinness's latest TV commercial for the UK market is a cinematic beauty, as it feature dark clouds representing a pint Guinness dark beer foam spreading over the cities of New York and Hong Kong. As the slogan says, there is more life in the dark.
Credits:
Director: Frederic Planchon
Production: Academy Films
Creative: Irish International
Diageo head of marketing communications: Garbhan O'Bric
Music: 10 Mile Stereo by the band Beach House
You are not the only to think of 9/11, I have just seen the advert and it really disturbed me. How shameful to stoop so low. Put me off Guinness forever.
I just saw it and my immediate first thought was of Tokyo, the idea of smoke rising/falling on to a city I find really distasteful. Not a Guinness drinker, but usually I'm a bigger fan of their adverts!
Am I the only one who instantly thought of 9/11?
ReplyDeleteYou are not the only to think of 9/11, I have just seen the advert and it really disturbed me. How shameful to stoop so low. Put me off Guinness forever.
ReplyDeleteI just saw it and my immediate first thought was of Tokyo, the idea of smoke rising/falling on to a city I find really distasteful. Not a Guinness drinker, but usually I'm a bigger fan of their adverts!
ReplyDelete