Great-Ads: Target Holiday TV Commercial "Gingerbread"

Friday, December 17, 2010

Target Holiday TV Commercial "Gingerbread"

The Target Lady, played perfectly by stand-up comedian Maria Bamford, is back with the latest installment of their 2010 Holiday Target TV spots. Bamford's over-the-top performance's serves Target's marketing strategy perfectly in their attempt to capture a younger hipper audience.

Credits:
Brand: Target
Agency: Wieden+Kennedy
Agency Producer: Ben Grylewicz

1 comments:

Anonymous said...: Awful.....just awful. The one with her getting the flyer and freaking out is quite possibly the most annoying commercial of all time - in the overall message of the commercial AND the brunt assault on the ears (well, maybe 2nd most annoying after that Geico pig commercial); December 19, 2011 9:52 PM