Founded in 1843, The economist has chronicled many of the world's most contentious events and their latest print ad campaign continues that tradition. The London based weekly publication adverts 'Bull', 'Ostrich' and 'Judge' tackle some of today's most pressing issues with that same biting intelligent commentary that they are famous for.
Credits:
Advertising Agency: Memac Ogilvy, Dubai, UAE
Executive Creative Director: Steve Hough
Creative Director: Ramzi Moutran
Art Directors: Mel Harvey, James Purdie, Gregory Yeo
Copywriters: Dylan Kidson, Steve Hough, Sascha Kuntze
Designer: Leonardo Borges
Art Directors: Mel Harvey, James Purdie, Gregory Yeo
1 comments:
Print as an advertising medium is broken down into two primary categories – newspapers and magazines. Each provides an advertiser with the opportunity to target specific audiences.Magazines offer an abundance of special interests to target. If you want to reach fitness nuts, fashionistas, or hobbyists, you can find it through magazines.
print advertising
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