Client: British Airways
Campaign: British Airways Brand Campaign
Creative Credits for TV campaign:
Client name and title: Abigail Comber, Head of Brand Engagement
Creative Team: Justin Moore & Hamish Pinnell
Creative Director: Nick Gill
TV Producer: Helen Powlette
Assistant Producer: Jemima Bowers
Digital Producer: Austin Vernon
Team Manager: Natalie Hellon
Strategic Business Leads: Richard Lawson and Keir Mather
Strategy Director: Ross Berthinussen
Commercial Strategy Director: Heather Alderson
Production Company: Academy Films
Director: Frederic Planchon
Producer: Simon Cooper
DoP: Martin Ruhe
Post Production: MPC
Editor/Editing House: Jonnie Scarett at The Quarry
Sound: Jack Sedgewick at Wave Studios
Photographer: Mark Stenning
8 comments:
The new BA advert is a sexist pile of shite.
Absolutely agree Helen - love the way the have erased early female aviators from history...
only just seen this ad for the first time..... awful sexist bull.
It's embarrassing that a major airline can still be so sexist. Another example of ba being behind the times.
It is sexist because BA have female pilots and yet chose not to represent them. Complain, it only takes a few complaints to get the ball rolling:
http://www.asa.org.uk/Complaints/How-to-complain/Online-Form/Thank-You.aspx
How come they have not included the Comet, the First Passenger Jet, yes it may have killed passengers, so did the Concorde, 747 etc.
This ad is a masterpiece. The responses shown are what is sexist. Leave it to females to find something else about which to whine. British Airways ad execs should be proud of their production. The pictorals, the music and the history are inspiring. Ladies, get off the soapbox every now than then.
Agreed. Nothing is worse then woman complaining about every bloody thing they can. This AD is about the history of BRITISH AIRWAYS. There are great female aviators in history yes, but did they work for British Airways? No.
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