Wednesday, October 19, 2011

Every once in awhile a brilliant ad breaks through the rummage of new commercials and makes you realize just how brilliant some creatives are, this is new commercial promoting Swiss Tourism with the help of Martin Horat and ants....enjoy.

Martin Horat is a genuine Swiss "weather prophet" from the Muotathal in Central Switzerland -- not an actor. He has provided us with a forecast for the coming winter.


  1. Amazing! It will be amusing to watch if our weather guys have ants crawling in their faces while they predict the weather. They might be able to give more accurate predictions.