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martial arts"/><category term="much music"/><category term="nineteentwenty"/><category term="nokia N8"/><category term="norte beer"/><category term="oberlo"/><category term="office politics"/><category term="opera"/><category term="ornage"/><category term="paper-cutting"/><category term="pasdepubmerci"/><category term="podcast"/><category term="pollution"/><category term="press releases"/><category term="print adsclever ads"/><category term="professional bull riding"/><category term="quicksilver"/><category term="rebecca black friday"/><category term="recruitment campaign"/><category term="reetone"/><category term="retro ad"/><category term="rotisserie chicken sandwich"/><category term="sharpie"/><category term="siggi"/><category term="soft-drink ad"/><category term="solar energy"/><category term="spain ad"/><category term="sponsored"/><category term="steve jobs"/><category term="street art"/><category term="superfun"/><category term="technology Division of Labor"/><category term="teen skincare"/><category term="the Big Chicken"/><category term="the Vodka with Nothing to Hide"/><category term="theScore"/><category term="themission"/><category term="tobacco ads"/><category term="universal studios"/><category term="voodoo"/><category term="washlet"/><category term="wearables"/><category term="whiteGREY"/><category term="world of sports"/><category term="wrangler jeans"/><category term="yahoo"/><category term="yellow tail"/><category term="young guns"/><category term="Try And Love"/><category term="Åkestam Holst"/><title type='text'>AdStasher</title><subtitle type='html'>Since 2007, Adstasher has been curating the best ad campaigns from around the world. Submit your work to get featured on our site! </subtitle><link rel='http://schemas.google.com/g/2005#feed' type='application/atom+xml' href='http://www.adstasher.com/feeds/posts/default'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/3802610099997482329/posts/default/-/Diesel'/><link rel='alternate' type='text/html' href='http://www.adstasher.com/search/label/Diesel'/><link rel='hub' href='http://pubsubhubbub.appspot.com/'/><author><name>Sylvia S</name><uri>http://www.blogger.com/profile/14939637217583183371</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='https://img1.blogblog.com/img/b16-rounded.gif'/></author><generator version='7.00' uri='http://www.blogger.com'>Blogger</generator><openSearch:totalResults>17</openSearch:totalResults><openSearch:startIndex>1</openSearch:startIndex><openSearch:itemsPerPage>25</openSearch:itemsPerPage><entry><id>tag:blogger.com,1999:blog-3802610099997482329.post-5895377088280837073</id><published>2020-09-07T07:45:00.002-07:00</published><updated>2020-09-07T07:45:40.262-07:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="Diesel"/><category scheme="http://www.blogger.com/atom/ns#" term="Publicis"/><category scheme="http://www.blogger.com/atom/ns#" term="technology"/><title type='text'>Diesel Discovers Super-Smartness is the Best Superpower in New Smartwatch Campaign</title><content type='html'><div class="separator" style="clear: both;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiYQT_VXeQPAwgwUIckeDYohnIU1ocvM6oXC7GzlKmSOFUL8W8AHIYWRewI8A-VjqQICupj3y_qnvIFWYydDwVpCXkyW4t4nc60pSl67xv2qD67Xpi8SdOMpt6r4nRoFYZtJ1Lm2evqc1aI/s480/Diesel+Fadelite.jpg" style="display: block; padding: 1em 0px; text-align: none;"><img alt="" border="0" data-original-height="360" data-original-width="480" height="450" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiYQT_VXeQPAwgwUIckeDYohnIU1ocvM6oXC7GzlKmSOFUL8W8AHIYWRewI8A-VjqQICupj3y_qnvIFWYydDwVpCXkyW4t4nc60pSl67xv2qD67Xpi8SdOMpt6r4nRoFYZtJ1Lm2evqc1aI/w600-h450/Diesel+Fadelite.jpg" width="600" /></a></div> <iframe allow="accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture" allowfullscreen="" frameborder="0" height="411" src="https://www.youtube.com/embed/3trdNmBGovk" width="730"></iframe> <i><span lang="" style="color: black;"></span></i><span lang="" style="color: black;"></span><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span lang="" style="color: black;"><a href="https://ca.diesel.com/en/home?lang=en" target="_blank">DIESEL</a> writes a new chapter in its superhero-laden Spring/Summer 20 story, with a new smartwatch launch that enhances the connection between superhuman and technology: a piece of wearable tech that can perfectly match with any super power.<span class="m_-3348509245750508404apple-converted-space">&nbsp;</span></span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span lang="" style="color: black;">&nbsp;</span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span lang="" style="color: black;">With the global launch of the new Diesel On Fadelite smartwatch, the product is placed in the hands of three super individuals who live their own versions of the iconic brand statement – For Successful Living. We follow them as they struggle with their daily annoyances: a traffic jam, a locked elevator, an inattentive waiter. How does a super-powered human deal with that?<span class="m_-3348509245750508404apple-converted-space">&nbsp;</span></span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span lang="" style="color: black;">&nbsp;</span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span lang="" style="color: black;">The answer waits to be discovered, but we can promise there is one item that has something to do with it: the Fadelite smartwatch. Its new sleek and sporty design, streamlined and gender-neutral, is a bold chassis wrapped around technology that’s powered with WearOS by Google. It’s both fashion statement and superhero gadget, stepping just short of giving everybody superpowers.</span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span lang="" style="color: black;">&nbsp;</span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span lang="" style="color: black;">The campaign, created by <a href="http://www.adstasher.com/search/label/Publicis" target="_blank">Publicis Italy</a>, follows directly the agency’s FOR SUCCESSFUL LIVING SS20 film and print campaign, which features “super” characters hiding among us. In a world with superpowers, successful living is about confidence and just the right amount of irony. When superheroes and supervillains take themselves too seriously, what’s left is (extra-)ordinary people saying “Ok, Google” at Mach 3.</span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span lang="" style="color: black;">&nbsp;</span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><b><span lang="" style="color: black;">&nbsp;</span></b></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><b><span lang="" style="color: black;">CREDITS</span></b><span lang="" style="color: black;"></span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><b><span lang="" style="color: black;">&nbsp;</span></b><span lang="" style="color: black;"></span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><b><span lang="" style="color: black;">Agency Credits</span></b><span lang="" style="color: black;"></span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span lang="" style="color: black;">Creative Agency: Publicis Italy</span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span lang="IT" style="color: black;">Global CCO Publicis WW: Bruno Bertelli</span><span lang="" style="color: black;"></span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span lang="IT" style="color: black;">CCO Publicis Italy: Cristiana Boccassini</span><span lang="" style="color: black;"></span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span lang="IT" style="color: black;">Global Creative Director: Thiago Cruz</span><span lang="" style="color: black;"></span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span lang="IT" style="color: black;">Global Creative Director: Mihnea Gheorghiu</span><span lang="" style="color: black;"></span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span lang="IT" style="color: black;">Associate Creative Director: Daniel Arango</span><span lang="" style="color: black;"></span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span lang="IT" style="color: black;">Associate Creative Director: Arthur Amorim</span><span lang="" style="color: black;"></span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span lang="IT" style="color: black;">Art Director: Marie Poumeyrol</span><span lang="" style="color: black;"></span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span lang="IT" style="color: black;">Copywriter: Caterina Marascio / Filippo Festuccia</span><span style="color: black;"></span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span lang="IT" style="color: black;">Head of Art: Costanza Rossi</span><span style="color: black;"></span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span lang="IT" style="color: black;">Designer: Luca Villa</span><span style="color: black;"></span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span lang="IT" style="color: black;">Account Director: Ilaria Castiglioni / Filippo D’Andrea</span><span style="color: black;"></span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span lang="IT" style="color: black;">Account Executive: Mirko De Martini</span><span style="color: black;"></span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span lang="IT" style="color: black;">Head of Social: Alessandro Bochicchio</span><span style="color: black;"></span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span lang="IT" style="color: black;">Social Media Manager: Saraluna Goodloe</span><span style="color: black;"></span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span lang="IT" style="color: black;">Head of Production: Francesca Zazzera</span><span style="color: black;"></span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span lang="IT" style="color: black;">Film Producer: Matilde Bonanni / Eva Maio</span><span style="color: black;"></span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span lang="IT" style="color: black;">Art Buyer: Caterina Collesano / Marcella Garutti</span><span style="color: black;"></span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span lang="IT" style="color: black;">&nbsp;</span><span style="color: black;"></span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><b><span lang="" style="color: black;">Film Credits</span></b><span style="color: black;"></span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span lang="" style="color: black;">Production company: The Box Films</span><span style="color: black;"></span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span lang="" style="color: black;">Director: BICEPS</span><span style="color: black;"></span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span lang="" style="color: black;">Executive Producer: Rocco Bronzino</span><span style="color: black;"></span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span lang="IT" style="color: black;">Producer: Claudia Amendola</span><span style="color: black;"></span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span lang="IT" style="color: black;">DOP: Leandro Ferrao</span><span style="color: black;"></span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span lang="IT" style="color: black;">Editor: Marco Battiloro</span><span style="color: black;"></span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span lang="IT" style="color: black;">Stylist: Thais Montessori Brandao</span><span style="color: black;"></span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span lang="" style="color: black;">Music Production: Sizzer</span><span style="color: black;"></span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span lang="" style="color: black;">&nbsp;</span><span style="color: black;"></span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><b><span lang="" style="color: black;">Still Life Credits</span></b><span style="color: black;"></span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span lang="" style="color: black;">Photographer: Luigi Lucio Ziliani</span><span style="color: black;"></span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span lang="" style="color: black;">Production Company: Wookiee Studio</span><span style="color: black;"></span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span lang="" style="color: black;">Post Producer: Zum Studio</span><span style="color: black;"></span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span lang="" style="color: black;">Production Director: Carla Pozzi</span><span style="color: black;"></span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span lang="" style="color: black;">Set Design: Micol Di Palma</span><span style="color: black;"></span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span lang="" style="color: black;">&nbsp;</span><span style="color: black;"></span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><b><span lang="" style="color: black;">Key Visual &amp; Product Video Credits</span></b><span style="color: black;"></span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span lang="" style="color: black;">Photographer/Director: Kourtney Roy – Lambert Lambert</span><span style="color: black;"></span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span lang="" style="color: black;">2nd Video Unit Director: Edu Perez</span><span style="color: black;"></span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span lang="" style="color: black;">Production Company: Lambert Lambert</span><span style="color: black;"></span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span lang="" style="color: black;">Producer: Carole Lambert</span><span style="color: black;"></span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span lang="" style="color: black;">Production Director: Ségolène Vial</span><span style="color: black;"></span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span lang="" style="color: black;">Stylist: Clare Byrne – Totalworld</span><span style="color: black;"></span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span lang="" style="color: black;">Assistant: Madeleine Kachurak –Totalworld</span><span style="color: black;"></span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span lang="" style="color: black;">Hair: Chi Wong – M+A World Group</span><span style="color: black;"></span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span lang="" style="color: black;">Make up: Nami Yoshida – Bryant Artists</span><span style="color: black;"></span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span lang="" style="color: black;">Casting: Edu Perez</span><span style="color: black;"></span></p><p class="MsoNormal" style="-webkit-text-stroke-width: 0px; background-color: white; color: #222222; font-family: &quot;arial&quot;, &quot;helvetica&quot;, sans-serif; font-size: small; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span lang="" style="color: black;">Set Design: Romain Gautry</span></p><script async="" src="https://pagead2.googlesyndication.com/pagead/js/adsbygoogle.js"></script> <ins class="adsbygoogle" data-ad-client="ca-pub-4637394433700425" data-ad-format="fluid" data-ad-layout="in-article" data-ad-slot="5296823635" style="display: block; text-align: center;"></ins> <script> (adsbygoogle = window.adsbygoogle || []).push({}); </script></content><link rel='replies' type='application/atom+xml' href='http://www.adstasher.com/feeds/5895377088280837073/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.adstasher.com/2020/09/diesel-discovers-super-smartness-is.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/3802610099997482329/posts/default/5895377088280837073'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/3802610099997482329/posts/default/5895377088280837073'/><link rel='alternate' type='text/html' href='http://www.adstasher.com/2020/09/diesel-discovers-super-smartness-is.html' title='Diesel Discovers Super-Smartness is the Best Superpower in New Smartwatch Campaign'/><author><name>Gloria J</name><uri>http://www.blogger.com/profile/06584342442081801034</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='https://img1.blogblog.com/img/b16-rounded.gif'/></author><media:thumbnail xmlns:media="http://search.yahoo.com/mrss/" url="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiYQT_VXeQPAwgwUIckeDYohnIU1ocvM6oXC7GzlKmSOFUL8W8AHIYWRewI8A-VjqQICupj3y_qnvIFWYydDwVpCXkyW4t4nc60pSl67xv2qD67Xpi8SdOMpt6r4nRoFYZtJ1Lm2evqc1aI/s72-w600-h450-c/Diesel+Fadelite.jpg" height="72" width="72"/><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-3802610099997482329.post-5066977981276087556</id><published>2020-06-17T06:16:00.001-07:00</published><updated>2020-07-13T06:07:47.756-07:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="Diesel"/><category scheme="http://www.blogger.com/atom/ns#" term="fashion industry"/><category scheme="http://www.blogger.com/atom/ns#" term="trendy"/><title type='text'>Meet Francesca - A New 'Successful Living' Story</title><content type='html'><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiCjNypdl2Ov_YEZLYgQ8DF3JLbIg0iy60sceIvBpR7dxCKChNtm-PMaD5h7CeqOotl7TEA9qvRcQYn9Z4c7KVj1zdZUjTn6FDq25oONj1whN1-zTsOsFiFA3oywABaRynymnN2P7odmX0C/s1600/francesca_diesel_fy1.jpg" imageanchor="1" ><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiCjNypdl2Ov_YEZLYgQ8DF3JLbIg0iy60sceIvBpR7dxCKChNtm-PMaD5h7CeqOotl7TEA9qvRcQYn9Z4c7KVj1zdZUjTn6FDq25oONj1whN1-zTsOsFiFA3oywABaRynymnN2P7odmX0C/s640/francesca_diesel_fy1.jpg" width="640" height="446" data-original-width="800" data-original-height="557" /></a><br /> <iframe width="560" height="315" src="https://www.youtube.com/embed/535_479z-hM" frameborder="0" allow="accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe><br /> <a href="http://www.diesel.com">DIESEL</a> is proud to announce the launch of its new film, titled “Francesca.” Directed by Francois Rousselet—and realized with the advice of Diversity, an Italian association committed to promoting social inclusion—the short video features a young woman who is assigned male at birth. The film sees her transitioning through life, in feats both big and small, as she achieves her dreams.<br /> <br /> “Francesca” debuts at the commencement of Pride month, and the film express DIESEL’s “For Successful Living” spirit, as the brand fully supports the freedom to do what makes one happy, and the freedom to 100% live one’s individuality.<br /> <br /> In the short, Francesca is played by model and activist Harlow Monroe. Rousselet tracks Francesca’s transition over time, and the viewer sees Monroe embracing herself as she comes into her true identity. Throughout the vignette, a Christian cross motif appears—including from the very first scene, as a pendant. She does not hide her transition; Francesca is seen recognizing herself as female on an application. The final scenes show another ultimate desire: Francesca enters a nunnery, swapping her DIESEL denim for a habit, fulfilling both her own intentions and the pursuit of her faith. <br /> <br /> “Francesca” follows in the footsteps of DIESEL’s signature progressive campaigns, in which the “For Successful Living” philosophy, as always, retains one paramount meaning: being true to oneself is the single most important element of life. <br /> <br /> “I am very proud of ‘Francesca,’ and of the DIESEL values that inspired this story. When we created ‘For Successful Living’ many years ago, our thought was the same then as it is today. Individuality, pride, and the power to live as one wants is the ultimate success in life,” says Diesel founder Renzo Rosso. <br /> <br /> “I truly responded to the story of ‘Francesca,’ because, like me, she has always been a believer. I’ve always known my true identity, and I’ve never stopped believing in my ability to live the life I wanted. It takes personal bravery, and family support, but we both made our truths a reality, and now we can tell the world our story and how we reached our version of successful living,” says Harlow Monroe.<br /> <br /> “To determine true social change towards gender equality and inclusion, it is essential to speak to young people, and not only, in the right way, offering them stories of breaking and overcoming stereotypes, and the short story ‘Francesca’ by Diesel fully responds to this need,” says Francesca Vecchioni, founder and president of Diversity, the group that collaborated with DIESEL in the making of “Francesca”.<br /> <br /> As a component of Pride month celebrations, and to fete the release of “Francesca,” DIESEL will partner with world-renowned Club Quarantine for the first 24-hour global digital party, connecting many cities around the world, and hosted on Zoom in late June. Socializing has changed drastically—we are in the virtual rave age, and through digital innovation, DIESEL and Club Quarantine demonstrate that, no matter what or where, there is no substitute for community.<br /> <br /> Following the release of “Francesca,” DIESEL will introduce its 2020 capsule collection dedicated to Pride available worldwide through retail, wholesale and trade channels, and the full line may be purchased through <a href="http://www.diesel.com">www.diesel.com</a>. <br /> <br /> Diesel and OTB Foundation will support two international projects dealing with gender identity and integration into the work market: the <a href="https://www.sfcenter.org/">SF LGBT Center</a> (San Francisco Lesbian Gay Bisexual Transgender Community Center) and the <a href="https://tgeu.org/">TGEU</a> (Transgender Europe).<br /> <br /> The campaign’s overall creative concept and execution was overseen by Publicis Italy.<br /> <br /> <br /> <b>CREDITS</b><br /> <br /> <b>Agency Credits</b><br /> Creative Agency: Publicis Italy<br /> Global CCO Publicis WW: Bruno Bertelli<br /> CCO Publicis Italy: Cristiana Boccassini<br /> Global Creative Director: Mihnea Gheorghiu<br /> Global Creative Director: Thiago Cruz<br /> Art Director: Mattia Mingardo<br /> Copywriter: Silvia Serreli <br /> Strategic Planner: Monica Radulescu<br /> Account Director: Filippo D’Andrea<br /> Group Account Director: Ilaria Castiglioni<br /> Account Manager: Mirko De Martini <br /> Head of TV Production: Francesca Zazzera<br /> TV Producer: Anna Sica<br /> Social Media Manager: Saraluna Micciche<br /> Head of Social Client Services and Strategy: Alessandro Bochicchio<br /> MSL Group Director / Head of Engagement and Experience: Kim Piquet<br /> <br /> <b>Film credits</b><br /> Directed by François Rousselet @françois_rousselet<br /> Produced by Division @divisiondivision<br /> Producer Jules de Chateleux @julesdvsn<br /> Dop Matias Boucard @boucardmatias<br /> Steadycam Aymeric Colas @aymeric_colas<br /> Editor Nicolas Larrouquere @pinacola_<br /> Line producer Alexis Fonvieille <br /> <br /> Production service @nikita_bukowski with @family_production<br /> Art department Olga Zlobina @olga_zloo<br /> <br /> Postproduction @mikrosimage<br /> Vfx producer Sébastien Noyon<br /> Supervisor and flame Artist Franck Lambertz<br /> flame Artist Flore Mounier @flaurre<br /> Grader Arthur Paux @arthurpaux<br /> Grader Assistant Loic lavaux @loiclavaux<br /> <br /> <b>Music credits</b><br /> Music // Sizzer<br /> Music Supervision // Michael Bertoldini<br /> Music Producer // Seppl Kretz<br /> <br /> <script async="" src="https://pagead2.googlesyndication.com/pagead/js/adsbygoogle.js"></script> <ins class="adsbygoogle" data-ad-client="ca-pub-4637394433700425" data-ad-format="fluid" data-ad-layout="in-article" data-ad-slot="5296823635" style="display: block; text-align: center;"></ins><script> (adsbygoogle = window.adsbygoogle || []).push({}); </script></content><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/3802610099997482329/posts/default/5066977981276087556'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/3802610099997482329/posts/default/5066977981276087556'/><link rel='alternate' type='text/html' href='http://www.adstasher.com/2020/06/meet-francesca-new-successful-living.html' title='Meet Francesca - A New 'Successful Living' Story'/><author><name>Gloria J</name><uri>http://www.blogger.com/profile/06584342442081801034</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='https://img1.blogblog.com/img/b16-rounded.gif'/></author><media:thumbnail xmlns:media="http://search.yahoo.com/mrss/" url="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiCjNypdl2Ov_YEZLYgQ8DF3JLbIg0iy60sceIvBpR7dxCKChNtm-PMaD5h7CeqOotl7TEA9qvRcQYn9Z4c7KVj1zdZUjTn6FDq25oONj1whN1-zTsOsFiFA3oywABaRynymnN2P7odmX0C/s72-c/francesca_diesel_fy1.jpg" height="72" width="72"/></entry><entry><id>tag:blogger.com,1999:blog-3802610099997482329.post-612562265844395556</id><published>2019-09-08T08:04:00.001-07:00</published><updated>2019-10-23T06:47:24.982-07:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="Diesel"/><category scheme="http://www.blogger.com/atom/ns#" term="fashion industry"/><category scheme="http://www.blogger.com/atom/ns#" term="Publicis"/><category scheme="http://www.blogger.com/atom/ns#" term="trendy"/><title type='text'>DIESEL Takes on Returning Worn Clothes in its New Fall Campaign</title><content type='html'><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhnQ-hhvdXgQU_wT2lXGlTESkBRuGouE-gEnKbg6I6veKaVj1Y8IAICbyrZu1RZACCsI3qa0d8lhiEKvn6peaeTvy8mcZK0oYhZSxQJqOw3RvUQHzw5lQaBt9r3jEU81geKG6livUw0cFQ/s1600/DIESEL_FW19_EBR_SPREAD_BAR.jpg" imageanchor="1" ><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhnQ-hhvdXgQU_wT2lXGlTESkBRuGouE-gEnKbg6I6veKaVj1Y8IAICbyrZu1RZACCsI3qa0d8lhiEKvn6peaeTvy8mcZK0oYhZSxQJqOw3RvUQHzw5lQaBt9r3jEU81geKG6livUw0cFQ/s640/DIESEL_FW19_EBR_SPREAD_BAR.jpg" width="640" height="452" data-original-width="1191" data-original-height="842" /></a><br /> <iframe width="730" height="411" src="https://www.youtube.com/embed/RtAuHfBYwJc" frameborder="0" allow="accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe><br /> You may have heard of the term “Wardrobing.” The word is used for the act of buying an outfit, wearing it and returning it after. A lot of people do it—it’s a rising trend, and most fashion brands struggle with how to handle it. <br /> <br /> Not <a href="http://www.diesel.com">DIESEL</a> though, which introduces its new Fall campaign, aptly called “Enjoy Before Returning”: a playful, nonconformist stance on this controversial topic. Rather than condemning wardrobing, the brand comes to terms with it. If shoppers are going to buy, wear and return an item anyway, why not fully enjoy it in the process?<br /> <br /> To illustrate DIESEL’s point of view on wearing and returning, the campaign’s photographs and videos have been shot and directed by photographer Angelo Pennetta.<br /> <br /> <a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEivjkBQ0J2mox3TF1LuxmIz3q0UWFSFj_MdVgPO0VY7PfUGN-Xs1FHZC5m_zwxpbav-Hf7RWjlCLEx3HRElkBeu-Bwp-rnpROhdCOoyqQD4DCAl0s88LTSC348Oe_3pXPc2r4MYda4wGMc/s1600/DIESEL_FW19_EBR_SPREAD_DINER.jpg" imageanchor="1" ><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEivjkBQ0J2mox3TF1LuxmIz3q0UWFSFj_MdVgPO0VY7PfUGN-Xs1FHZC5m_zwxpbav-Hf7RWjlCLEx3HRElkBeu-Bwp-rnpROhdCOoyqQD4DCAl0s88LTSC348Oe_3pXPc2r4MYda4wGMc/s640/DIESEL_FW19_EBR_SPREAD_DINER.jpg" width="640" height="452" data-original-width="1191" data-original-height="842" /></a><br /> <br /> Penetta’s imagery lenses wardrobers wearing DIESEL’s new Fall collection, along with watches and eyewear products. All of the items—including separate watch still-life visuals shot by the photographer Roberto Badin—share the common thread of “wearing the tag out.”<br /> <br /> A self-ironic film—directed by Similar But Different—will be released just before New York Fashion Week. The video portrays different party goers enjoying the night in DIESEL outfits with the tags prominently on display—outfits they will seemingly return the next day. Throughout the film, a voice over will ironically recite DIESEL’s return policy. The point? DIESEL does not condone the act, but it will not hold it against you. <br /> <br /> <a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj1lsDWDP_l5dgpCp-0DOjFhpfnKG8uELwHmfV3yuZ4EqwUt5_V5_yYcr-i9PIIy1iuCfNyjFAkqAxzMpg-9BiKK3xfEkmE2bfDfQ05hejHzBE-o63caLJHxXIwTsA4WwTmdofcZdcSdC4/s1600/DIESEL_FW19_EBR_SPREAD_BAR.jpg" imageanchor="1" ><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj1lsDWDP_l5dgpCp-0DOjFhpfnKG8uELwHmfV3yuZ4EqwUt5_V5_yYcr-i9PIIy1iuCfNyjFAkqAxzMpg-9BiKK3xfEkmE2bfDfQ05hejHzBE-o63caLJHxXIwTsA4WwTmdofcZdcSdC4/s640/DIESEL_FW19_EBR_SPREAD_BAR.jpg" width="640" height="452" data-original-width="1191" data-original-height="842" /></a><br /> <br /> Following the release of the film, DIESEL will host a “Return Party” at London Fashion Week.<br /> <br /> The campaign’s overall creative concept and execution was handled by <a href="http://www.publicis.it/">Publicis Italia</a>. <br /> <br /> <br /> <b>CREDITS</b><br /> <br /> <b>Agency Credits</b><br /> Creative Agency: Publicis Italia<br /> Global CCO Publicis WW: Bruno Bertelli<br /> CCO: Cristiana Boccassini<br /> General Manager: Daniela Di Maio<br /> Creative Director: Thiago Cruz<br /> Creative Director: Mihnea Gheorghiu<br /> Creative Supervisor: Costanza Rossi<br /> Copywriter: Sébastien Rouvière<br /> Art Director: Andrea Sarcullo<br /> Digital Account Director: Ilaria Castiglioni<br /> Account Director: Filippo D’Andrea<br /> Account Executive: Mirko De Martini<br /> Senior Strategic Planner: Monica Radulescu<br /> Social Media Manager: Doina Tatu<br /> Head of TV Production: Francesca Zazzera<br /> TV Producer: Erica Lora Lamia<br /> Art Buyer: Caterina Collesano, Marcella Garutti<br /> <br /> <b>Film Credits</b><br /> Director: Similar But Different<br /> Production company: Smuggler<br /> Executive Producers: Fergus Brown and Chris Barrett<br /> Producer: Javier Alejandro<br /> DOP: Kaname Onoyama<br /> Stylist: Luci Ellis<br /> Music Production: Sizzer <br /> <br /> <b>Photography & Product Videos Credits</b><br /> Photographer/Director: Angelo Pennetta<br /> Production Company: Art Partner<br /> DP: Errol Rainey<br /> Stylist: Julia Sarr-Jamois<br /> Casting: Julia Lange<br /> Make-up: Lotten Holmqvist<br /> Hair: Syd Hayes<br /> Nails: Anatole Rainey<br /> Set Design: Alice Kirkpatrick<br /> Choreographer: Ryan Chappell<br /> <br /> <b>Still Life Credits</b><br /> Photographer: Roberto Badin @1806 Agency<br /> Production Company: 1806 Agency<br /> Post Production: Diego Speroni @1806 Agency<br /> Set Designer: Martina Lucatelli<br /> <br /> <script async src="//pagead2.googlesyndication.com/pagead/js/adsbygoogle.js"></script> <ins class="adsbygoogle" style="display:block; text-align:center;" data-ad-format="fluid" data-ad-layout="in-article" data-ad-client="ca-pub-4637394433700425" data-ad-slot="5296823635"></ins> <script> (adsbygoogle = window.adsbygoogle || []).push({}); </script> </content><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/3802610099997482329/posts/default/612562265844395556'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/3802610099997482329/posts/default/612562265844395556'/><link rel='alternate' type='text/html' href='http://www.adstasher.com/2019/09/diesel-takes-on-returning-worn-clothes.html' title='DIESEL Takes on Returning Worn Clothes in its New Fall Campaign'/><author><name>Rey B</name><uri>http://www.blogger.com/profile/04841599190090135844</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='https://img1.blogblog.com/img/b16-rounded.gif'/></author><media:thumbnail xmlns:media="http://search.yahoo.com/mrss/" url="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhnQ-hhvdXgQU_wT2lXGlTESkBRuGouE-gEnKbg6I6veKaVj1Y8IAICbyrZu1RZACCsI3qa0d8lhiEKvn6peaeTvy8mcZK0oYhZSxQJqOw3RvUQHzw5lQaBt9r3jEU81geKG6livUw0cFQ/s72-c/DIESEL_FW19_EBR_SPREAD_BAR.jpg" height="72" width="72"/></entry><entry><id>tag:blogger.com,1999:blog-3802610099997482329.post-9093245553016176065</id><published>2019-07-23T05:58:00.000-07:00</published><updated>2019-08-28T05:45:00.227-07:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="Diesel"/><category scheme="http://www.blogger.com/atom/ns#" term="fashion industry"/><category scheme="http://www.blogger.com/atom/ns#" term="trendy"/><title type='text'>Diesel is Giving Away the Real Jumpsuits Worn in the New Season of La Casa De Papel</title><content type='html'><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhZmN1OkDoJAyfqtIE3ilpLsdPGOBAC9NDz6zqCmaEPU6dxqWRutCRusrzHRUEqsdZNUujC7QDmhCDWOfpzijhE9DTOV8VPcFGHak7GDdA9HpU25irXOLwYW2P7JVucj2-MoylNOMkiN0s/s1600/DIESEL+x+LA+CASA+DE+PAPEL_JPG+300+RGB__110619_DIESEL_06_0840_e+2_low.jpg" imageanchor="1" ><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhZmN1OkDoJAyfqtIE3ilpLsdPGOBAC9NDz6zqCmaEPU6dxqWRutCRusrzHRUEqsdZNUujC7QDmhCDWOfpzijhE9DTOV8VPcFGHak7GDdA9HpU25irXOLwYW2P7JVucj2-MoylNOMkiN0s/s640/DIESEL+x+LA+CASA+DE+PAPEL_JPG+300+RGB__110619_DIESEL_06_0840_e+2_low.jpg" width="640" height="480" data-original-width="1600" data-original-height="1200" /></a><br /> <iframe width="730" height="411" src="https://www.youtube.com/embed/J5kyfSdnSFs" frameborder="0" allow="accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe><br /> When every brand wants you online and liking, every social media publication DIESEL invites people to go off the grid and joins the Professor’s band.<br /> <br /> After been commissioned to redesign and produce the iconic red jumpsuits of ¨the band¨, the brand has debuted its own capsule collection, teaming with the popular La Casa de Papel series. <br /> <br /> Fans, consumers and viewers will be eligible for an ultimate souvenir: DIESEL will provide the chance to be “part of the band.” A limited number of jumpsuits—really worn by the cast, on set—is up for grabs. Just visiting <a href="http://www.diesel.com/jointheband/index-en.html">www.diesel.com/jointheband</a> and follow the instructions from there—you’ll shortly find yourself off-the-grid, and ready for the next steps that include disconnecting from the internet and sending a fax to participate for one of the 150 original suits from the series.<br /> <br /> The limited-edition capsule collection is already out in select DIESEL stores worldwide and on diesel.com.<br /> <br /> Are you ready to Join The Band? Check out the new episodes of La Casa de Papel en Netflix.<br /> <br /> <b>Agency Credits</b><br /> Creative Agency: Publicis Italy<br /> CEO Publicis Italia & Global CCO Publicis WW: Bruno Bertelli<br /> CCO: Cristiana Boccassini<br /> Creative Directors: Thiago Cruz, Mihnea Gheorghiu<br /> Creatives: Alex Eftimie, Anton Kuerschner, Dan Arango<br /> Client Service Director: Eleni Charakleia<br /> Head of Digital: Pierluigi Roselli<br /> Digital Account Director: Ilaria Castiglioni<br /> Account Executive: Mirko De Martini<br /> Senior Strategic Planner: Monica Radulescu<br /> Social Media Manager: Doina Tatu<br /> Producer: Matilde Bonanni<br /> Art Buyer Caterina Collesano<br /> <br /> Production company: K48<br /> Director: Leone Balduzzi<br /> DOP: Karim Andreotti<br /> Executive Producer: Barbara Guieu<br /> Producer: Alice Garbelli<br /> Stylist: Giorgia Imbrenda<br /> Set Designer: Claudia Bagorda<br /> <br /> Editor: Samuele Schiavo<br /> Colourist: Daniel Pallucca<br /> Sound design: Richard Aardenburg<br /> <br /> Photographer : James Giles<br /> Agency : 2DM Management<br /> <br /> <script async src="//pagead2.googlesyndication.com/pagead/js/adsbygoogle.js"></script> <ins class="adsbygoogle" style="display:block; text-align:center;" data-ad-format="fluid" data-ad-layout="in-article" data-ad-client="ca-pub-4637394433700425" data-ad-slot="5296823635"></ins> <script> (adsbygoogle = window.adsbygoogle || []).push({}); </script> </content><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/3802610099997482329/posts/default/9093245553016176065'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/3802610099997482329/posts/default/9093245553016176065'/><link rel='alternate' type='text/html' href='http://www.adstasher.com/2019/07/diesel-is-giving-away-real-jumpsuits.html' title='Diesel is Giving Away the Real Jumpsuits Worn in the New Season of La Casa De Papel'/><author><name>Rey B</name><uri>http://www.blogger.com/profile/04841599190090135844</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='https://img1.blogblog.com/img/b16-rounded.gif'/></author><media:thumbnail xmlns:media="http://search.yahoo.com/mrss/" url="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhZmN1OkDoJAyfqtIE3ilpLsdPGOBAC9NDz6zqCmaEPU6dxqWRutCRusrzHRUEqsdZNUujC7QDmhCDWOfpzijhE9DTOV8VPcFGHak7GDdA9HpU25irXOLwYW2P7JVucj2-MoylNOMkiN0s/s72-c/DIESEL+x+LA+CASA+DE+PAPEL_JPG+300+RGB__110619_DIESEL_06_0840_e+2_low.jpg" height="72" width="72"/></entry><entry><id>tag:blogger.com,1999:blog-3802610099997482329.post-2084258810930657775</id><published>2019-05-23T18:31:00.000-07:00</published><updated>2019-05-23T18:31:55.003-07:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="Diesel"/><category scheme="http://www.blogger.com/atom/ns#" term="fashion industry"/><category scheme="http://www.blogger.com/atom/ns#" term="Neymar Jr."/><title type='text'>Neymar Jr. Show off His 'Spirit' in Latest Campaign for Diesel</title><content type='html'><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjhez1XtxajUkUtKiEFfUUbcRy6exV0BICj1RkDCshae8GqNfyOsVNYMS91LpNlwE2FW_JJuuVtYpdXYxX6jrlVd6h4Dv4KN9K9XmVhg55i-HPGLvWUz_0iRB-7r2YqV5GWRtGiZV8phhzw/s1600/DIESEL_2_2000x875.jpg" imageanchor="1" ><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjhez1XtxajUkUtKiEFfUUbcRy6exV0BICj1RkDCshae8GqNfyOsVNYMS91LpNlwE2FW_JJuuVtYpdXYxX6jrlVd6h4Dv4KN9K9XmVhg55i-HPGLvWUz_0iRB-7r2YqV5GWRtGiZV8phhzw/s640/DIESEL_2_2000x875.jpg" width="640" height="280" data-original-width="1600" data-original-height="700" /></a><br /> Diesel Fragrances and Neymar Jr., accompanied by <a href="https://www.adstasher.com/search/label/Buzzman">Buzzman</a>, give us their definition of bravery for the launch of a new fragrance, “Spirit of the Brave”. Spread in North-America, South-America and Europe, the campaign was launched on May 19th.<br /> <br /> Within just 10 years, football player Neymar Jr. has become a star. Exposed to millions of fans, journalists and opponents, each of his gestures is photographed, shared and scrutinized, every word he utters gets analyzed and tweeted.<br /> <br /> So what exactly is being brave when you are Neymar Jr, one of the biggest stars in the world?<br /> <br /> By relying on the codes of entertainment, the film intends to define what sticks most to Neymar Jr.’s skin: his tattoos. He has more than 70, each illustrating an important event of his life. Neymar Jr.’s tattoos not only tell his story, they reveal his personality.<br /> <br /> They come to life under the direction of multi-awarded Canadian director and photographer <a href="http://markzibert.com/">Mark Zibert</a>, to illustrate THE definition of bravery: never take yourself too seriously, never stop playing even in front of your greatest fears.<br /> <br /> A unique and very personal film, in the image of the Spirit of The Brave fragrance co-created by Neymar Jr., the bottle of which is inspired by one of his iconic tattoos. Shaped as a fist, it displays the lion Neymar Jr. wears on his own hand, a symbol of self-confidence and bravery.<br /> <br /> This campaign, supported by a display coverage also photographed by Mark Zibert, will be deployed in several countries as of May 19th including France, Italy, the United Kingdom, Germany, the US and of course Brazil. @neymarjr and <a href="https://www.instagram.com/dieselfragrances/?hl=en">@dieselfragrances</a> are its first media, orchestrating reveals and conversation with their fans, as well as future fans of the fragrance.<br /> <br /> #playwithyourfears<br /> <br /> <script async src="//pagead2.googlesyndication.com/pagead/js/adsbygoogle.js"></script> <ins class="adsbygoogle" style="display:block; text-align:center;" data-ad-format="fluid" data-ad-layout="in-article" data-ad-client="ca-pub-4637394433700425" data-ad-slot="5296823635"></ins> <script> (adsbygoogle = window.adsbygoogle || []).push({}); </script> </content><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/3802610099997482329/posts/default/2084258810930657775'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/3802610099997482329/posts/default/2084258810930657775'/><link rel='alternate' type='text/html' href='http://www.adstasher.com/2019/05/neymar-jr-show-off-his-spirit-in-latest.html' title='Neymar Jr. Show off His 'Spirit' in Latest Campaign for Diesel'/><author><name>Gloria J</name><uri>http://www.blogger.com/profile/06584342442081801034</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='https://img1.blogblog.com/img/b16-rounded.gif'/></author><media:thumbnail xmlns:media="http://search.yahoo.com/mrss/" url="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjhez1XtxajUkUtKiEFfUUbcRy6exV0BICj1RkDCshae8GqNfyOsVNYMS91LpNlwE2FW_JJuuVtYpdXYxX6jrlVd6h4Dv4KN9K9XmVhg55i-HPGLvWUz_0iRB-7r2YqV5GWRtGiZV8phhzw/s72-c/DIESEL_2_2000x875.jpg" height="72" width="72"/></entry><entry><id>tag:blogger.com,1999:blog-3802610099997482329.post-7383681964099283733</id><published>2019-02-19T05:47:00.000-08:00</published><updated>2019-03-15T09:32:11.475-07:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="Diesel"/><category scheme="http://www.blogger.com/atom/ns#" term="fashion industry"/><category scheme="http://www.blogger.com/atom/ns#" term="featured"/><category scheme="http://www.blogger.com/atom/ns#" term="Good People"/><category scheme="http://www.blogger.com/atom/ns#" term="Publicis"/><category scheme="http://www.blogger.com/atom/ns#" term="trendy"/><title type='text'>Production House Good People Delivers with Provocative and Questioning New Spot for Diesel</title><content type='html'><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh-KHFZP7LqUqBxUE67v8RbKZpWcQQJvm2XWXBdpNpalnMwqp9kmf1rs5jfvxbUNklTeIbbOujjMohwZYBux9532mV1dKDVbJW4cNi3zLYHI-qdBXBhsgbZAgYwo_lCjs5NIyoRc5iaWTM/s1600/Diesel.png" imageanchor="1" ><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh-KHFZP7LqUqBxUE67v8RbKZpWcQQJvm2XWXBdpNpalnMwqp9kmf1rs5jfvxbUNklTeIbbOujjMohwZYBux9532mV1dKDVbJW4cNi3zLYHI-qdBXBhsgbZAgYwo_lCjs5NIyoRc5iaWTM/s640/Diesel.png" width="640" height="360" data-original-width="1600" data-original-height="901" /></a><br /> Diesel's latest ad campaign takes a questioning look into the world of celebrity and paid influencers. <br /> <br /> For its spring 2019 ad campaign, fashion the label decided to have social media celebrities such as Instagram fashionistas, <a href="https://www.instagram.com/kristennoelcrawley/">@kristennoelcrawley</a> and <a href="https://www.instagram.com/eliasriadi/">@eliasriadi</a> mixing along with ordinary people to appear in a series of pictures and short videos, which look at today’s social media landscape from a new, upturned perspective.<br /> <br /> With this in mind, Diesel took aim at the clichés of social media by emphasising where the real power exists: in the hands and the feeds of the followers. <br /> <br /> <b>Diesel - Party</b><br /> <iframe width="730" height="411" src="https://www.youtube.com/embed/ztWLG0do0qQ" frameborder="0" allow="accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe><br /> <br /> <b>Diesel - Undress</b><br /> <iframe width="730" height="411" src="https://www.youtube.com/embed/2XAE6emuBWI" frameborder="0" allow="accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe><br /> <br /> <b>Diesel - Laundry</b><br /> <iframe width="730" height="411" src="https://www.youtube.com/embed/6IWr3AyR-Ww" frameborder="0" allow="accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe><br /> <br /> <b>CREDITS</b><br /> Advertised brand: Diesel<br /> Advert title(s): Be A Follower<br /> Headline and copy text (in English):<br /> <br /> Advertising Agency: Publicis, Milan, Italy<br /> Agency website: <a href="http://www.publicis.it/">http://www.publicis.it/</a><br /> Creative Director: Mihnea Gheorghiu and Thiago Cruz and Constanza Rossi Eddy Guimaraes and Vinicius Dalvi and Abdullah Fareed and Mahmoud Shoukri<br /> Art Director: Lionel Soria<br /> Copywriter: James Andrews<br /> Illustrator: Eslam Abo El Enein<br /> Photographer: N/A<br /> Additional credits: Director: Ali Ali/ Dop Pierre Mouarkech/ Executive Producers:<br /> Khaled Zaki and Sabine Farah/ Producer Chantal El Haber/ Production House: Good People<br /> Published: February, 2019<br /> <br /> <script async="" src="//pagead2.googlesyndication.com/pagead/js/adsbygoogle.js"></script> <ins class="adsbygoogle" data-ad-client="ca-pub-4637394433700425" data-ad-format="fluid" data-ad-layout="in-article" data-ad-slot="5296823635" style="display: block; text-align: center;"></ins><script> (adsbygoogle = window.adsbygoogle || []).push({}); </script> </content><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/3802610099997482329/posts/default/7383681964099283733'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/3802610099997482329/posts/default/7383681964099283733'/><link rel='alternate' type='text/html' href='http://www.adstasher.com/2019/02/production-house-good-people-delivers.html' title='Production House Good People Delivers with Provocative and Questioning New Spot for Diesel'/><author><name>Rey B</name><uri>http://www.blogger.com/profile/04841599190090135844</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='https://img1.blogblog.com/img/b16-rounded.gif'/></author><media:thumbnail xmlns:media="http://search.yahoo.com/mrss/" url="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh-KHFZP7LqUqBxUE67v8RbKZpWcQQJvm2XWXBdpNpalnMwqp9kmf1rs5jfvxbUNklTeIbbOujjMohwZYBux9532mV1dKDVbJW4cNi3zLYHI-qdBXBhsgbZAgYwo_lCjs5NIyoRc5iaWTM/s72-c/Diesel.png" height="72" width="72"/></entry><entry><id>tag:blogger.com,1999:blog-3802610099997482329.post-4934979401776514623</id><published>2018-03-25T07:10:00.000-07:00</published><updated>2018-03-25T07:16:31.560-07:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="art & design"/><category scheme="http://www.blogger.com/atom/ns#" term="Diesel"/><category scheme="http://www.blogger.com/atom/ns#" term="Miami Ad School"/><category scheme="http://www.blogger.com/atom/ns#" term="spec ad"/><title type='text'>Spec Ad - Stormy News for Diesel Brand</title><content type='html'><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiYvahQyR9zLJRo27dhnGfXKjIFltSAuDBR39BihLyQ6j6hW14k6GgaRrr38C3NN5lKCUAvEJaBdXq9RoEQmn-O51kJmAVIUdr0Qufv7HuVz7xnjbsCobQMN2vJr-PmxFEa7tbuciewlAtR/s1600/disel+spec+3.jpeg" imageanchor="1" ><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiYvahQyR9zLJRo27dhnGfXKjIFltSAuDBR39BihLyQ6j6hW14k6GgaRrr38C3NN5lKCUAvEJaBdXq9RoEQmn-O51kJmAVIUdr0Qufv7HuVz7xnjbsCobQMN2vJr-PmxFEa7tbuciewlAtR/s640/disel+spec+3.jpeg" width="640" height="360" data-original-width="1600" data-original-height="900" /></a><br /> We are proud to present a new spec ad by two students from the Miami Ad School in New York, Alessandra Divizia & Burk Smyth. <br /> <br /> When asked to describe their campaign, Alessandra notes, "Diesel is a lifestyle brand for rebellious and irreverent people. They challenge norms and prioritize having fun over following the rules. Our Idea is to create pint ads that will embrace the absurdity of the current news cycle."<br /> <br /> <a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgqXaz1SvniIhz2Qc-lsb-iH04i3OloJ75BNUAmy5dQDSH7uyUu6fLnV34aBpGmW-EiWcO0eVx4djan7bIkBjTH2MpWoj4_BxOHCrmdc-LAm0rXGgZDD5ugyDzdhBGh72zUBvQ2vpHi04ry/s1600/Diesel+spec+1.jpg" imageanchor="1" ><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgqXaz1SvniIhz2Qc-lsb-iH04i3OloJ75BNUAmy5dQDSH7uyUu6fLnV34aBpGmW-EiWcO0eVx4djan7bIkBjTH2MpWoj4_BxOHCrmdc-LAm0rXGgZDD5ugyDzdhBGh72zUBvQ2vpHi04ry/s640/Diesel+spec+1.jpg" width="640" height="640" data-original-width="1600" data-original-height="1600" /></a><br /> <br /> Burk Smyth adds, "Channeling their rebellious and irreverent spirit, Italian clothing brand Diesel launched a new advertising campaign titled “Embrace It.” Focused on the tumult of today’s world—in particular, the Stormy Daniels/Donald Trump saga—the campaign encourages people to embrace the absurd and ride the chaos of life. The brand plans on launching different executions as more stories pop up."<br /> <br /> <a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjm_qtev6IDgDBoiB4bc-g2rdj6i5nHrwfv9l648kux2FHZ8IrWwZ_vONBUPrzGBfMh03TsiVKqNevBCJiOjaXqbYIHC1HemeYz1nzthLvcJAQH4Fm0KsRLQcdN8KFJkxrumN6nYROlgQzm/s1600/diesel+spec+2.jpeg" imageanchor="1" ><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjm_qtev6IDgDBoiB4bc-g2rdj6i5nHrwfv9l648kux2FHZ8IrWwZ_vONBUPrzGBfMh03TsiVKqNevBCJiOjaXqbYIHC1HemeYz1nzthLvcJAQH4Fm0KsRLQcdN8KFJkxrumN6nYROlgQzm/s640/diesel+spec+2.jpeg" width="422" height="640" data-original-width="1054" data-original-height="1600" /></a><br /> <br /> <b>CREDITS:</b><br /> Advertised brand: Diesel<br /> Advert title: Stormy News<br /> Translation of headline to English: <br /> Advertising Agency: Miami Ad School, NY, US<br /> Tutor: James Wohl<br /> Art Director: Alessandra Divizia<br /> Copywriter: Burk Smyth<br /> Published/Released: March, 2018<br /> <br /> <script async src="//pagead2.googlesyndication.com/pagead/js/adsbygoogle.js"></script> <ins class="adsbygoogle" style="display:block; text-align:center;" data-ad-format="fluid" data-ad-layout="in-article" data-ad-client="ca-pub-4637394433700425" data-ad-slot="5296823635"></ins> <script> (adsbygoogle = window.adsbygoogle || []).push({}); </script> </content><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/3802610099997482329/posts/default/4934979401776514623'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/3802610099997482329/posts/default/4934979401776514623'/><link rel='alternate' type='text/html' href='http://www.adstasher.com/2018/03/spec-ad-stormy-news-for-diesel-brand.html' title='Spec Ad - Stormy News for Diesel Brand'/><author><name>Gloria J</name><uri>http://www.blogger.com/profile/06584342442081801034</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='https://img1.blogblog.com/img/b16-rounded.gif'/></author><media:thumbnail xmlns:media="http://search.yahoo.com/mrss/" url="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiYvahQyR9zLJRo27dhnGfXKjIFltSAuDBR39BihLyQ6j6hW14k6GgaRrr38C3NN5lKCUAvEJaBdXq9RoEQmn-O51kJmAVIUdr0Qufv7HuVz7xnjbsCobQMN2vJr-PmxFEa7tbuciewlAtR/s72-c/disel+spec+3.jpeg" height="72" width="72"/></entry><entry><id>tag:blogger.com,1999:blog-3802610099997482329.post-6186953351629257339</id><published>2018-02-12T14:03:00.000-08:00</published><updated>2018-02-12T14:03:15.255-08:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="Diesel"/><category scheme="http://www.blogger.com/atom/ns#" term="fashion industry"/><category scheme="http://www.blogger.com/atom/ns#" term="Publicis"/><title type='text'>DIESEL Opens Authentic Knock-Off Store During NY Fashion Week</title><content type='html'><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjcVrbly0E-OLuq3TJPb-3U9HaQtbqRrslHZ8SbIHmMEfkcRstw_up-PrPouh6r3I8NTejJ6WzRF6xTfgZa7GFEDCjf4H1Ouah92jT6ZaUo7gCwcgZNikpII9cw63m9r5Dc-l1rszXDVfo/s1600/DIESEL_KNOCK-OFF_STILLS00087092.jpg" imageanchor="1" ><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjcVrbly0E-OLuq3TJPb-3U9HaQtbqRrslHZ8SbIHmMEfkcRstw_up-PrPouh6r3I8NTejJ6WzRF6xTfgZa7GFEDCjf4H1Ouah92jT6ZaUo7gCwcgZNikpII9cw63m9r5Dc-l1rszXDVfo/s640/DIESEL_KNOCK-OFF_STILLS00087092.jpg" width="640" height="360" data-original-width="1280" data-original-height="720" /></a><br /> <iframe width="730" height="" src="https://www.youtube.com/embed/3pqRgD5Dg4c?rel=0&amp;showinfo=0" frameborder="0" allow="autoplay; encrypted-media" allowfullscreen></iframe><br /> A few days ago, DIESEL secretly opened an authentic knock-off store called DEISEL on NYC’s Canal Street, very far from Fifth Avenue or the other fashion landmarks, and right in the heart of New York City’s most famed fake-fashion destination.<br /> <br /> Bruno Bertelli, Global Chief Creative Officer Publicis WW, commented: “This time it’s not Diesel challenging conformity. This time it’s Diesel rewarding those who do. A brave shift from brand idea to consumer attitude.”<br /> <br /> The unsuspecting shoppers probably did not realize then, but the items they bought at the DEISEL store were actually one-of-a kind pieces specially crafted by Diesel design team disguised with fake DEISEL branding. Those lucky shoppers took home some rare pieces, very likely to become collector’s items. Operating in the original style of its Canal Street neighbors, the store’s interiors and selling experience played out authentically, and the whole experiment was caught in a video that celebrates those who are brave enough to venture off the beaten path to find their own unique style.<br /> <br /> <a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEin5on9ZXVO0JZklO6OdfYORwk6O_aDXQhIFUtCBdqAGtNcZkVVT8HRKU8e13gwnL2fn2-I4IMIWdrvfG4yYovM69w1DGPRobYhun9I-ob-o0Yp5JdA3Skx6qOdgUQZpqNhxUtAhm-WGhA/s1600/DIESEL_KNOCK-OFF_STILLS00087095.jpg" imageanchor="1" ><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEin5on9ZXVO0JZklO6OdfYORwk6O_aDXQhIFUtCBdqAGtNcZkVVT8HRKU8e13gwnL2fn2-I4IMIWdrvfG4yYovM69w1DGPRobYhun9I-ob-o0Yp5JdA3Skx6qOdgUQZpqNhxUtAhm-WGhA/s640/DIESEL_KNOCK-OFF_STILLS00087095.jpg" width="640" height="360" data-original-width="1280" data-original-height="720" /></a><br /> <br /> Andy Bird, Chief Creative Officer, Publicis New York, commented, "Only a brand with a fierce legacy of innovation has the courage to storm Fashion Week conventions with a knock-off brand, sold street-wear style, on Canal Street. Diesel has been breaking conventions in the fashion world for 40 years. Here they are again, taking a direct to consumer twist on fashion marketing, smack in the center of one of the largest fashion-centric events in the world. Now that’s a real fashion statement.”<br /> <br /> Riding on the current logomania trend, and right when consumers are seeming to turn away from heavily branded items, Diesel plays with its fans and encourages them to feel free to wear whatever they want. Why? Because this is the moment to celebrate those who are “gonna pop some tags, with only twenty dollars in their pocket, looking for a come-up that is fu****g awesome”.<br /> <br /> <a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjOxVQZj_9gYyrqQCFr12sBmfEySiUciVZCnNSfbeB1nN5cxttnjcQTbXLqx6kmjy9hksenumGOgnrKbyj4VylS4eS7-7eAN0PqGl0POiZZV_ABJ6R8VmMu_uIFwUq22hg4E5RteZvMBe0/s1600/DIESEL_KNOCK-OFF_STILLS00087093.jpg" imageanchor="1" ><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjOxVQZj_9gYyrqQCFr12sBmfEySiUciVZCnNSfbeB1nN5cxttnjcQTbXLqx6kmjy9hksenumGOgnrKbyj4VylS4eS7-7eAN0PqGl0POiZZV_ABJ6R8VmMu_uIFwUq22hg4E5RteZvMBe0/s640/DIESEL_KNOCK-OFF_STILLS00087093.jpg" width="640" height="360" data-original-width="1280" data-original-height="720" /></a><br /> <br /> Publicis New York Executive Creative Directors, Luca Lorenzini and Luca Pannese, concluded, “When we were young creatives we only had one dream: working with Diesel. We were literally in love with anything that was coming from them; both in fashion and advertising. And now we’ve been lucky enough to finally work with them. Pushing the boundaries of creativity is easier when you work with someone who has being doing it for years. Canal Street is not exactly the location you think of when it comes to New York Fashion Week. Only a brand that’s been challenging conventions since the beginning, like Diesel, could literally take this road less traveled.”<br /> <br /> If you missed the deal, no worries, you might still have the chance to get your DEISEL piece if anything is left! From today and for the next three days, try your luck at our DEISEL store on 419 Broadway, at the corner of Canal Street. And if you also miss this chance, try finding them online. Some of the lucky shoppers that got them at knock-off prices may decide to sell them, or you can always try to buy them in very limited edition on Deis… no sorry, on Diesel.com from February 13.<br /> <br /> <script async src="//pagead2.googlesyndication.com/pagead/js/adsbygoogle.js"></script> <ins class="adsbygoogle" style="display:block; text-align:center;" data-ad-format="fluid" data-ad-layout="in-article" data-ad-client="ca-pub-4637394433700425" data-ad-slot="5296823635"></ins> <script> (adsbygoogle = window.adsbygoogle || []).push({}); </script> <br /> <b>Creative Credits:</b><br /> <br /> Client: DIESEL<br /> Campaign Title: DEISEL <br /> <br /> Agency: PUBLICIS NEW YORK<br /> Chief Creative Officer: ANDY BIRD<br /> Executive Creative Directors: LUCA PANNESE, LUCA LORENZINI<br /> Associate Creative Director/Copywriter: BRYCE HOOTON<br /> Associate Creative Director/Art Director: KRISTEN KOOP<br /> EVP, Chief Production Officer: LISA BIFULCO<br /> VP, Executive Producer: TIM LEGALLO<br /> Business Manager: ADRIENNE LUDVIGSEN<br /> Account Directors: MELANIE LYON, JAMES BUNDY<br /> <br /> <b>Global Team:</b><br /> <br /> Global Chief Creative Director Publicis WW and CEO Publicis Italia: Bruno Bertelli<br /> Executive Creative Director Publicis Italia: Cristiana Boccassini<br /> Digital Creative Directors Publicis Italia: Milos Obradovic, Mihnea Gheorghiu<br /> Head of Social: Stefano Perazzo<br /> Social Media Manager: Doina Tatu<br /> Strategic Planner: Noa Dekel<br /> Account team Publicis Italia: Barbara Pusca, Camilla Poli<br /> <br /> Production Company: Rival School Pictures<br /> Director: Andrew Lane<br /> Executive Producer: James Blom<br /> Production Supervisor: Doug Smith<br /> <br /> Asst. Production Supervisor: Connor Vassar<br /> <br /> Editorial Company: Cosmo Street<br /> Editor: Aaron Langley<br /> Producer: Paolo Solarte<br /> Audio Record & Mix: Duotone<br /> Music: Music: Alessandro Cristofori and Diego Perugini for Stabbiolo Music <br /> </content><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/3802610099997482329/posts/default/6186953351629257339'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/3802610099997482329/posts/default/6186953351629257339'/><link rel='alternate' type='text/html' href='http://www.adstasher.com/2018/02/diesel-opens-authentic-knock-off-store.html' title='DIESEL Opens Authentic Knock-Off Store During NY Fashion Week'/><author><name>Rey B</name><uri>http://www.blogger.com/profile/04841599190090135844</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='https://img1.blogblog.com/img/b16-rounded.gif'/></author><media:thumbnail xmlns:media="http://search.yahoo.com/mrss/" url="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjcVrbly0E-OLuq3TJPb-3U9HaQtbqRrslHZ8SbIHmMEfkcRstw_up-PrPouh6r3I8NTejJ6WzRF6xTfgZa7GFEDCjf4H1Ouah92jT6ZaUo7gCwcgZNikpII9cw63m9r5Dc-l1rszXDVfo/s72-c/DIESEL_KNOCK-OFF_STILLS00087092.jpg" height="72" width="72"/></entry><entry><id>tag:blogger.com,1999:blog-3802610099997482329.post-2746936387751142796</id><published>2017-11-07T06:34:00.000-08:00</published><updated>2017-11-07T06:34:02.940-08:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="Diesel"/><category scheme="http://www.blogger.com/atom/ns#" term="fashion industry"/><category scheme="http://www.blogger.com/atom/ns#" term="Publicis"/><title type='text'>This Winter Diesel with Publicis Fights Uncool Wool with Wool</title><content type='html'><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj1lrkpN1d9_SbMvWaJx2GmBhyvaV8pZsSccJS9ztE3P4qCamkSwYy-dwBZU2TQbyzs68tYSvyEHNWu168cVev7c48DmqewCc9LBZENK6eEceIyi5igAu_kfupsaL2C7YdBk7E7AKekN0FF/s1600/Diesel_SAY-NO-TO-UNCOOL-WOOL_06.jpg" imageanchor="1"><img border="0" data-original-height="900" data-original-width="1600" height="360" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj1lrkpN1d9_SbMvWaJx2GmBhyvaV8pZsSccJS9ztE3P4qCamkSwYy-dwBZU2TQbyzs68tYSvyEHNWu168cVev7c48DmqewCc9LBZENK6eEceIyi5igAu_kfupsaL2C7YdBk7E7AKekN0FF/s640/Diesel_SAY-NO-TO-UNCOOL-WOOL_06.jpg" width="640" /></a><br /> <b>The brand asks for the help of a cool sheep to go against ugly wool sweaters</b><br /> <br /> Every year, as soon as Christmas Holidays approach, homes all around the world are invaded by Ugly Wool Sweaters: once an ironic tradition, those sweaters quickly lost their funny touch and became plain boring. That’s why an unconventional fashion brand as Diesel can’t sit back and watch while the taste for winter fashion is set aside.<br /> <br /> So, to promote its FW17/SS18 collection and fuel a global revolt against Ugly Wool Sweaters, Diesel asked for the help of the highest authority in terms of warm, soft wool. After all, who better than a sheep could help you say no to uncool wool?<br /> <br /> <a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhgELWYvJNRZCfzqeqQjpyqLRcqh-EuECxeb-PZ2m0TiEIO5TNWhpR4boWFfoZG-fuGeH_ItRKpH8yV2ecwLGbSIJXK2ZcZoZT71v5ZNtZGkWYNftOfW5hPRk_7pKBH2YZBbn0n-JcyHHwS/s1600/Diesel_SAY-NO-TO-UNCOOL-WOOL_01.jpg" imageanchor="1"><img border="0" data-original-height="1132" data-original-width="1600" height="453" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhgELWYvJNRZCfzqeqQjpyqLRcqh-EuECxeb-PZ2m0TiEIO5TNWhpR4boWFfoZG-fuGeH_ItRKpH8yV2ecwLGbSIJXK2ZcZoZT71v5ZNtZGkWYNftOfW5hPRk_7pKBH2YZBbn0n-JcyHHwS/s640/Diesel_SAY-NO-TO-UNCOOL-WOOL_01.jpg" width="640" /></a><br /> <br /> A Cool Diesel Sheep, dressed with leather jacket and denim, will be the brand’s ambassador for its new Winter Holidays Global Campaign, “Say No To Uncool Wool” created by Publicis Italy. Irreverent and colorful sheep mannequins, dressed with clothes tailored to perfection on their odd shapes and sizes, will pop up in Diesel Stores all around the globe while a set of videos will convey the message on the digital sphere.<br /> <br /> So watch out, Ugly Wool Sweaters lovers: this winter, sheep will be dressed cooler than those who wear their wool. But don’t worry: as the campaign’s tagline kindly reminds us, all the items you’ll see on the sheep will also be available in human size.<br /> <br /> <iframe width="730" height="411" src="https://www.youtube.com/embed/1g3oX_rawFA?rel=0&amp;showinfo=0" frameborder="0" allowfullscreen></iframe><br /> <script async="" src="//pagead2.googlesyndication.com/pagead/js/adsbygoogle.js"></script> <br /> <ins class="adsbygoogle" data-ad-client="ca-pub-4637394433700425" data-ad-format="fluid" data-ad-layout="in-article" data-ad-slot="5296823635" style="display: block; text-align: center;"></ins><script> (adsbygoogle = window.adsbygoogle || []).push({}); </script> <br /> <br /> <b>CREDITS:</b><br /> <br /> Agency: Publicis Italia<br /> Global Chief Creative Director Publicis WW and CEO Publicis Italia: Bruno Bertelli<br /> Executive Creative Director: Cristiana Boccassini<br /> Global Digital Creative Directors: Milos Obradovic, Mihnea Gheorghiu<br /> Creative Supervisor: Costanza Rossi<br /> Art Director: Andrea Raia<br /> Copywriter: Matteo Gatto<br /> Social Media Manager: Doina Tatu<br /> Strategic Planner: Noa Dekel<br /> Client Service Directors: Daniela Di Maio, Barbara Pusca<br /> Account Team: Giada Salerno, Camilla Poli<br /> Agency Producers: Matilde Bonanni, Silvia Cattaneo<br /> <br /> Production Company: Mercurio Cinematografica<br /> Director: Hypno<br /> Photographer: Riccardo Bagnoli<br /> DOP: Alexandru Dorobantu<br /> Editor: Eleonora Cao<br /> Executive Producer: Luca Fanfani<br /> Producer: Alessia Pietromarchi<br /> Post Production: IGGY Post<br /> Music Design and Editing: The Log<br /> Stylist: Anna Quacquarelli, Giovanni Tamiello<br /> </content><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/3802610099997482329/posts/default/2746936387751142796'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/3802610099997482329/posts/default/2746936387751142796'/><link rel='alternate' type='text/html' href='http://www.adstasher.com/2017/11/this-winter-diesel-with-publicis-fights.html' title='This Winter Diesel with Publicis Fights Uncool Wool with Wool'/><author><name>Gloria J</name><uri>http://www.blogger.com/profile/06584342442081801034</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='https://img1.blogblog.com/img/b16-rounded.gif'/></author><media:thumbnail xmlns:media="http://search.yahoo.com/mrss/" url="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj1lrkpN1d9_SbMvWaJx2GmBhyvaV8pZsSccJS9ztE3P4qCamkSwYy-dwBZU2TQbyzs68tYSvyEHNWu168cVev7c48DmqewCc9LBZENK6eEceIyi5igAu_kfupsaL2C7YdBk7E7AKekN0FF/s72-c/Diesel_SAY-NO-TO-UNCOOL-WOOL_06.jpg" height="72" width="72"/></entry><entry><id>tag:blogger.com,1999:blog-3802610099997482329.post-8859529755033859093</id><published>2017-09-12T05:35:00.000-07:00</published><updated>2017-09-12T05:35:22.166-07:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="Diesel"/><category scheme="http://www.blogger.com/atom/ns#" term="fashion industry"/><category scheme="http://www.blogger.com/atom/ns#" term="Go with the Flaw"/><title type='text'>Diesel's Go with the Flaw Campaign By Publicis Italia</title><content type='html'>This is the story of a half blind editor who's having a go at making his first film. Cinematic perfection, masterful editing skills that tell a clear story - he'll have none of that. And he will regrette rien. Because there are alternative ways to reach success, other than the beaten path everybody else is taking. And “go with the flaw” is one of these alternatives. A new motto, one to embrace as we wake up tomorrow, ready to take on the world.<br /> <br /> <iframe allowfullscreen="" frameborder="0" height="411" src="https://www.youtube.com/embed/aYxG1ASrYKo?rel=0&amp;showinfo=0" width="730"></iframe><br /> <br /> <script async="" src="//pagead2.googlesyndication.com/pagead/js/adsbygoogle.js"></script> <br /> <ins class="adsbygoogle" data-ad-client="ca-pub-4637394433700425" data-ad-format="fluid" data-ad-layout="in-article" data-ad-slot="5296823635" style="display: block; text-align: center;"></ins><script> (adsbygoogle = window.adsbygoogle || []).push({}); </script> <br /> <br /> <b>CREDITS</b><br /> <br /> Client: Diesel<br /> Chief Marketing Officer: Dario Gargiulo<br /> Creative Director: Nicola Formichetti<br /> Global Head of Advertising, Media & Product Marketing: Giada Gheno<br /> Head of ADV and E-comm Production: Deborah Salbego<br /> Agency: Publicis Italia<br /> Global Chief Creative Officer Publicis WW and CEO Publicis Italia: Bruno Bertelli<br /> Executive Creative Director: Cristiana Boccassini<br /> Creative Directors: Milos Obradovic, Mihnea Gheorghiu<br /> Creative Supervisor: Costanza Rossi<br /> Art Directors: Simone Di Laus, Cecilia Moro<br /> Copywriters: Beatrice Mari, Fabio Caputi<br /> Head of Planning: Bela Zieman<br /> Senior Creative Planner: Noa Dekel<br /> Account Team: Giada Salerno, Maria Elena Gaglianese<br /> Agency Producers: Cecilia Barberis, Matilde Bonanni<br /> Art Buyer: Barbara Centazzo<br /> Production Company: Division Paris<br /> Director: Francois Rousselet<br /> DOP: Simon Chaudoir<br /> Editor: Nicolas Larrouquere <br /> Producer: Jules De Chateleux <br /> <br /> VFX: MPC<br /> VFX Supervisor: Timo Huber<br /> VFX Producer: Lydia Evitt<br /> Grade: MPC<br /> Colourist: Richard Fearon<br /> <br /> Music Design and Editing: GRAND CENTRAL<br /> Photographer: Tom Sloan @Lalaland Artists<br /> Post Production: Studio Invisible<br /> <br /> Stylist: Davey Sutton<br /> <br /> Advertising Agency:<br /> Publicis Italy</content><link rel='replies' type='application/atom+xml' href='http://www.adstasher.com/feeds/8859529755033859093/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.adstasher.com/2017/09/diesels-go-with-flaw-campaign-by.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/3802610099997482329/posts/default/8859529755033859093'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/3802610099997482329/posts/default/8859529755033859093'/><link rel='alternate' type='text/html' href='http://www.adstasher.com/2017/09/diesels-go-with-flaw-campaign-by.html' title='Diesel's Go with the Flaw Campaign By Publicis Italia'/><author><name>Sylvia S</name><uri>http://www.blogger.com/profile/14939637217583183371</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='https://img1.blogblog.com/img/b16-rounded.gif'/></author><media:thumbnail xmlns:media="http://search.yahoo.com/mrss/" url="https://img.youtube.com/vi/aYxG1ASrYKo/default.jpg" height="72" width="72"/><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-3802610099997482329.post-6187256296382937694</id><published>2015-03-22T09:44:00.000-07:00</published><updated>2015-03-22T09:44:02.445-07:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="Diesel"/><category scheme="http://www.blogger.com/atom/ns#" term="fashion industry"/><category scheme="http://www.blogger.com/atom/ns#" term="Featured Ads"/><title type='text'>New Diesel Jogg + Jeans Ad Is Fast, Hot and We Like It</title><content type='html'><div class="separator" style="clear: both; text-align: center;"> <a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi7W2LS_x5j9a2wFaN_tZ1cySfsEt2fjBd2nC5eawbKDqSG4CnlY6uZldPOdynICi-aqk65TvfvlRgIOaNNPzfkFnG80TV3zLXjigkBvpX2F-Z1_4dpqCmJEXjK7Fp3S6yXYpNxSuxNCdH6/s1600/Diesel+Jogg+++Jeans.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi7W2LS_x5j9a2wFaN_tZ1cySfsEt2fjBd2nC5eawbKDqSG4CnlY6uZldPOdynICi-aqk65TvfvlRgIOaNNPzfkFnG80TV3zLXjigkBvpX2F-Z1_4dpqCmJEXjK7Fp3S6yXYpNxSuxNCdH6/s1600/Diesel+Jogg+++Jeans.png" height="348" width="640" /></a></div> <br /> <div class="separator" style="clear: both; text-align: center;"> <a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjQl-1_oAER4gdEg2vTMpNzyzGVdp6GtJr1pFgvir1Wl9ibIlVpouBzCpoywO_vOlRx7r82Uv_teSp4PXtrGsY3X9t08qNlC3LfUepbeRblvK6uIMnc47neEWpFFqgHtGkctDDKFd8VqGaC/s1600/Diesel+Jog+Jeans.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjQl-1_oAER4gdEg2vTMpNzyzGVdp6GtJr1pFgvir1Wl9ibIlVpouBzCpoywO_vOlRx7r82Uv_teSp4PXtrGsY3X9t08qNlC3LfUepbeRblvK6uIMnc47neEWpFFqgHtGkctDDKFd8VqGaC/s1600/Diesel+Jog+Jeans.png" height="350" width="640" /></a></div> <br /> Jogg + Jeans: The New Hybrid Denim by Diesel...Sit back, relax, this one might make ya sinfully dizzy.<br /> The song and music is "Drone Logic" by Daniel Avery.<br /> <br /> <iframe allowfullscreen="" frameborder="0" height="411" src="https://www.youtube.com/embed/ZEFTGNGZ7m8?rel=0&amp;showinfo=0" width="730"></iframe><br /> <br /> Creative Credits:<br /> Production Company: Partizan<br /> Producer: Ella More O'Ferrall<br /> Production Manager: Brett Webb<br /> DP: Pau Castejon<br /> Art Director: Sam Tidman<br /> Producer: Jordan Stokes<br /> SNR Video Commissioner: Jack Robinson<br /> Creative Director: Graham Rounthwaite<br /> Post: Royal Post<br /> Editor: Mark Marlborough<br /> Track: Daniel Avery</content><link rel='replies' type='application/atom+xml' href='http://www.adstasher.com/feeds/6187256296382937694/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.adstasher.com/2015/03/new-diesel-jogg-jeans-ad-is-fast-hot.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/3802610099997482329/posts/default/6187256296382937694'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/3802610099997482329/posts/default/6187256296382937694'/><link rel='alternate' type='text/html' href='http://www.adstasher.com/2015/03/new-diesel-jogg-jeans-ad-is-fast-hot.html' title='New Diesel Jogg + Jeans Ad Is Fast, Hot and We Like It'/><author><name>Sylvia S</name><uri>http://www.blogger.com/profile/14939637217583183371</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='https://img1.blogblog.com/img/b16-rounded.gif'/></author><media:thumbnail xmlns:media="http://search.yahoo.com/mrss/" url="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi7W2LS_x5j9a2wFaN_tZ1cySfsEt2fjBd2nC5eawbKDqSG4CnlY6uZldPOdynICi-aqk65TvfvlRgIOaNNPzfkFnG80TV3zLXjigkBvpX2F-Z1_4dpqCmJEXjK7Fp3S6yXYpNxSuxNCdH6/s72-c/Diesel+Jogg+++Jeans.png" height="72" width="72"/><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-3802610099997482329.post-5757562534855052659</id><published>2013-03-22T11:36:00.000-07:00</published><updated>2013-03-22T11:36:51.786-07:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="Diesel"/><category scheme="http://www.blogger.com/atom/ns#" term="fashion industry"/><title type='text'>Diesel + EDUN Fashion Film For Vice Magazine</title><content type='html'><center><iframe allowfullscreen="" frameborder="0" height="360" src="http://www.youtube.com/embed/hqt9MCxJ-BY?rel=0" width="640"></iframe></center><br /> Pantsula vs. Puppets is Sean Metelerkamp’s first job since joining Cape Town production company Fly On The Wall. Sean shot this Diesel + EDUN fashion film for Vice Magazine in Soweto, that features The Real Action Dance Crew and the soundtrack is Ndekha, by The Very Best &amp; Moroka.<br /> <div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiBXKvV1WvyaT5YbQu4NcHpjhOQsr8ZtXQsm-ymR3Fbm3_-lT9Oo95ZF_ldTf0LdtQipjCsnnRtpEBlW1jqSBAod_TsYlSKHU5RbTKhA2QQro7KHziz6_QG8tTK4ceviQwG11grMh8LQ6Y/s1600/Diesel.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="348" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiBXKvV1WvyaT5YbQu4NcHpjhOQsr8ZtXQsm-ymR3Fbm3_-lT9Oo95ZF_ldTf0LdtQipjCsnnRtpEBlW1jqSBAod_TsYlSKHU5RbTKhA2QQro7KHziz6_QG8tTK4ceviQwG11grMh8LQ6Y/s640/Diesel.jpg" width="600" /></a></div><br /> Sean directed the original Die Antwoord music video, Zef Side, which has just under 14 million views on YouTube; won a D&amp;AD Yellow Pencil for Best Music Video; and won The YouTube Play competition. Since then, Sean’s exhibited at The Guggenheim museums in New York, Bilbao, Venice and Berlin; had art residencies in New York; signed to agencies in London, Los Angeles and Paris; and been profiled in Playboy and Shots.<br /> <br /> His recent photographic work includes documenting Monte Rosa old-age home and Noupoort rehabilitation centre, as well as Skeef Reënboog, shot across South Africa on borrowed and disposable film cameras. Sean’s also been recording street melodies from homeless people in Cape Town, New York and London.<br /> <br /> “I love and respect Sean’s work,” says fellow director Bryan Little, who co-founded Fly On The Wall in 2004 with producer Filipa Domingues and cinematographer Grant Appleton. “He has always been a friend and someone who shared space and philosophies with us. He makes interesting, relevant work that blows people’s minds.”<br /> <br /> Credits: <br /> Client: Diesel<br /> Creative Ad Agency: Vice<br /> Director: Sean Metelerkamp - <a href="http://www.flyonthewall.co.za/seanmetelerkamp/" target="_blank">His Reel</a><br /> Producer: Filipa Domingues<br /> Art Director: Latisha Duarte<br /> Agency Producers: Posy Dixon / Jacqui Kavanagh<br /> Song: Ndekha by The Very Best &amp; Moroka</content><link rel='replies' type='application/atom+xml' href='http://www.adstasher.com/feeds/5757562534855052659/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.adstasher.com/2013/03/diesel-edun-fashion-film-for-vice.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/3802610099997482329/posts/default/5757562534855052659'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/3802610099997482329/posts/default/5757562534855052659'/><link rel='alternate' type='text/html' href='http://www.adstasher.com/2013/03/diesel-edun-fashion-film-for-vice.html' title='Diesel + EDUN Fashion Film For Vice Magazine'/><author><name>Sylvia S</name><uri>http://www.blogger.com/profile/14939637217583183371</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='https://img1.blogblog.com/img/b16-rounded.gif'/></author><media:thumbnail xmlns:media="http://search.yahoo.com/mrss/" url="https://img.youtube.com/vi/hqt9MCxJ-BY/default.jpg" height="72" width="72"/><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-3802610099997482329.post-6732024546432130715</id><published>2012-12-03T11:58:00.002-08:00</published><updated>2012-12-03T11:58:22.031-08:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="Diesel"/><category scheme="http://www.blogger.com/atom/ns#" term="fashion industry"/><title type='text'>The Pre Internet Shoe Is Back | The Diesel Yuk 20th</title><content type='html'><iframe allowfullscreen="allowfullscreen" frameborder="0" height="343" src="http://www.youtube.com/embed/-BwE91-Y6Rg?rel=0" width="610"></iframe><br /> <br /> The Diesel YUK 20th anniversary edition shoes are perfect for not doing parkour. <br /> And not doing parkour is pretty awesome.<br /> <br /> Music is "Drumstep Mix" by Mr Matos.<br /> <br /> <div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh3amL7E011SpsPO-P3cLgPFVavwsfVid-lABjcGSWOz-RaowtbyKmzeuIhe4Gz9IKqY2fa6Cx-lfHXX4sm50aFADVrbONAMiFt1JfQCCAAwaHHWom8jzYE_cqz832Y0IR9LDEJkV4SWV18/s1600/Diesel+Yuk.jpg" imageanchor="1" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"><img border="0" height="196" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh3amL7E011SpsPO-P3cLgPFVavwsfVid-lABjcGSWOz-RaowtbyKmzeuIhe4Gz9IKqY2fa6Cx-lfHXX4sm50aFADVrbONAMiFt1JfQCCAAwaHHWom8jzYE_cqz832Y0IR9LDEJkV4SWV18/s320/Diesel+Yuk.jpg" width="320" /></a></div>Credits:<br /> Agency: SMFB Oslo<br /> Client: Diesel<br /> Creative: Pal Hoyer-Andreassen<br /> Creative: Magnus Hogberg Hansen<br /> Designer: Niklas Hellborg<br /> Web Producer: Kristoffer Lorang Dahl<br /> Strategist: Kristian Kristiansen<br /> Production Company: Acne Production<br /> Director: Anders Jedenfors<br /> Producer: Petur Mogensen<br /> Line Production: Picture Farm<br /> Line Producer: Arianne Culley<br /> Line Producer: Cris Bren<br /> Digital Production Company: Nodes Norway</content><link rel='replies' type='application/atom+xml' href='http://www.adstasher.com/feeds/6732024546432130715/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.adstasher.com/2012/12/the-pre-internet-shoe-is-back-diesel.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/3802610099997482329/posts/default/6732024546432130715'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/3802610099997482329/posts/default/6732024546432130715'/><link rel='alternate' type='text/html' href='http://www.adstasher.com/2012/12/the-pre-internet-shoe-is-back-diesel.html' title='The Pre Internet Shoe Is Back | The Diesel Yuk 20th'/><author><name>Sylvia S</name><uri>http://www.blogger.com/profile/14939637217583183371</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='https://img1.blogblog.com/img/b16-rounded.gif'/></author><media:thumbnail xmlns:media="http://search.yahoo.com/mrss/" url="https://img.youtube.com/vi/-BwE91-Y6Rg/default.jpg" height="72" width="72"/><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-3802610099997482329.post-1121070894641991710</id><published>2012-11-29T17:03:00.001-08:00</published><updated>2012-11-29T17:03:54.904-08:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="Diesel"/><category scheme="http://www.blogger.com/atom/ns#" term="Facebook"/><category scheme="http://www.blogger.com/atom/ns#" term="Social Media Advertising"/><title type='text'>Diesel Will Tell You How Many "Days To Live" You Have</title><content type='html'><embed base="http://admin.brightcove.com" bgcolor="#FFFFFF" flashvars="videoId=1993718105001&amp;playerId=1509319623&amp;viewerSecureGatewayURL=https://console.brightcove.com/services/amfgateway&amp;servicesURL=http://services.brightcove.com/services&amp;cdnURL=http://admin.brightcove.com&amp;domain=embed&amp;autoStart=false&amp;" height="412" name="flashObj" pluginspage="http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash" seamlesstabbing="false" src="http://c.brightcove.com/services/viewer/federated_f8/1509319623" swliveconnect="true" type="application/x-shockwave-flash" width="610"></embed><br /> <br /> <div style="text-align: justify;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiKstiXhKHJ0V9nlp-hxIPFqv-etZeh-rqbGj8XPQ4BlLZ_slKKrSPu4EkmL63eDbFGNlOdvDXYj5qkMVc07WJNe6XDX_ZsN8XKUjUv_nZgd4GzHnxn1irAxqpHdr5Lmz9vVX_C6Lzdl68U/s1600/Diesel+Days+To+Live.jpg" imageanchor="1" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"><img border="0" height="100" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiKstiXhKHJ0V9nlp-hxIPFqv-etZeh-rqbGj8XPQ4BlLZ_slKKrSPu4EkmL63eDbFGNlOdvDXYj5qkMVc07WJNe6XDX_ZsN8XKUjUv_nZgd4GzHnxn1irAxqpHdr5Lmz9vVX_C6Lzdl68U/s200/Diesel+Days+To+Live.jpg" width="150" /></a>Diesel TimeFrames is launching a global campaign, by Crispin Porter &amp; Bogusky, that inspires people to make the most of the time they are alive. A TV ad is supported by an online survey that calculates the number of days users have to live....Great another thing to stress about.</div><br /> If you really must know you, find out how many days you have left to live,<br /> so that you may waste them more bravely. Go to Diesels Facebook survey and answer all the questions truthfully for an accurate calculation. <a href="http://www.diesel.com/daystolive" target="_blank">www.diesel.com/daystolive</a><br /> <br /> Credits:<br /> Creative Agency: Crispin, Porter &amp; Bogusky<br /> Client: Diesel<br /> Executive creative director: Matt Gooden<br /> Creative director: Henrik Delehag<br /> Art directors: Martin Jon Adolfsson, Philip Sinclair<br /> Writer: Emma Penz<br /> Planner: Wojtek Szumowski, Ruth Chadwick<br /> Media agency: Mindshare <br /> Director: Anthony Dickenson<br /> TV production company: Pulse<br /> Digital production company: Storythings<br /> Exposure: TV, digital, out-of-home retail, social media.</content><link rel='replies' type='application/atom+xml' href='http://www.adstasher.com/feeds/1121070894641991710/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.adstasher.com/2012/11/diesel-will-tell-you-how-many-days-to.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/3802610099997482329/posts/default/1121070894641991710'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/3802610099997482329/posts/default/1121070894641991710'/><link rel='alternate' type='text/html' href='http://www.adstasher.com/2012/11/diesel-will-tell-you-how-many-days-to.html' title='Diesel Will Tell You How Many "Days To Live" You Have'/><author><name>Sylvia S</name><uri>http://www.blogger.com/profile/14939637217583183371</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='https://img1.blogblog.com/img/b16-rounded.gif'/></author><media:thumbnail xmlns:media="http://search.yahoo.com/mrss/" url="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiKstiXhKHJ0V9nlp-hxIPFqv-etZeh-rqbGj8XPQ4BlLZ_slKKrSPu4EkmL63eDbFGNlOdvDXYj5qkMVc07WJNe6XDX_ZsN8XKUjUv_nZgd4GzHnxn1irAxqpHdr5Lmz9vVX_C6Lzdl68U/s72-c/Diesel+Days+To+Live.jpg" height="72" width="72"/><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-3802610099997482329.post-4628284826291069020</id><published>2011-02-09T06:14:00.002-08:00</published><updated>2011-02-09T09:20:27.248-08:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="Diesel"/><category scheme="http://www.blogger.com/atom/ns#" term="India"/><category scheme="http://www.blogger.com/atom/ns#" term="print ads"/><category scheme="http://www.blogger.com/atom/ns#" term="sexy ads"/><category scheme="http://www.blogger.com/atom/ns#" term="spoof ads"/><title type='text'>Diesel's Sex Toy 'KneeJ' Campaign Swings Both Ways</title><content type='html'>Just in time for Valentines, Diesel have created a spoof sex toy as part of an in-store promotion campaign. The spoof products have a dual purpose, as they will be marketed as part of their ambient ad campaign and as an in-store giveaway for customers who spend over $150 worth in... oh what is it that Diesel sells again... oh yeah, Jeans. There is no question that the "sex sells" approach appears to be working for Diesel, mostly due to the fact that their sexy campaigns have a sense of humor and don't leave you feeling too dirty. <br /> <div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjsEBmhw0yIDqRFchmud2ANjTicWgJ_C5F_5XMWnNsJ4KGldJi41pcuj4qj_6SRS1b3slUwz8yEx43cTii6fvQqW0mquhcQotiOJy_jW138GEVvhdDdxfUPqYdbxENTuOLmiooqa7Lylqs/s1600/Diesel-Kneej-spoof-ad.jpg" imageanchor="1"><img border="0" height="451" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjsEBmhw0yIDqRFchmud2ANjTicWgJ_C5F_5XMWnNsJ4KGldJi41pcuj4qj_6SRS1b3slUwz8yEx43cTii6fvQqW0mquhcQotiOJy_jW138GEVvhdDdxfUPqYdbxENTuOLmiooqa7Lylqs/s640/Diesel-Kneej-spoof-ad.jpg" width="640" /></a></div><br /> Credits:<br /> Advertising Agency:Happy Creative Service, Bangalore, India <br /> Creative Director:Praveen Das, Kartik Iyer <br /> Art Director:Praveen Das <br /> Copywriter:Sanaa Abdussamad <br /> Illustrator:Rishidev <br /> Studio Head:Rama Krishna</content><link rel='replies' type='application/atom+xml' href='http://www.adstasher.com/feeds/4628284826291069020/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.adstasher.com/2011/02/diesels-sex-toy-kneej-ambient-ad-goes.html#comment-form' title='3 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/3802610099997482329/posts/default/4628284826291069020'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/3802610099997482329/posts/default/4628284826291069020'/><link rel='alternate' type='text/html' href='http://www.adstasher.com/2011/02/diesels-sex-toy-kneej-ambient-ad-goes.html' title='Diesel's Sex Toy 'KneeJ' Campaign Swings Both Ways'/><author><name>Unknown</name><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='https://img1.blogblog.com/img/b16-rounded.gif'/></author><media:thumbnail xmlns:media="http://search.yahoo.com/mrss/" url="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjsEBmhw0yIDqRFchmud2ANjTicWgJ_C5F_5XMWnNsJ4KGldJi41pcuj4qj_6SRS1b3slUwz8yEx43cTii6fvQqW0mquhcQotiOJy_jW138GEVvhdDdxfUPqYdbxENTuOLmiooqa7Lylqs/s72-c/Diesel-Kneej-spoof-ad.jpg" height="72" width="72"/><thr:total>3</thr:total></entry><entry><id>tag:blogger.com,1999:blog-3802610099997482329.post-3270162746121641836</id><published>2010-01-19T18:28:00.001-08:00</published><updated>2012-09-13T20:08:22.808-07:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="ad industry"/><category scheme="http://www.blogger.com/atom/ns#" term="Diesel"/><category scheme="http://www.blogger.com/atom/ns#" term="great ads"/><category scheme="http://www.blogger.com/atom/ns#" term="print ads"/><title type='text'>Diesel Be Stupid Ads - The Official Be Stupid Philosophy</title><content type='html'><iframe allowfullscreen="allowfullscreen" frameborder="0" height="360" src="http://www.youtube.com/embed/Y4h8uOUConE?rel=0" width="610"></iframe><br /> <br /> <div style="text-align: justify;"> The Diesel Be Stupid Official Philosophy, and the entire print campaign could be the best advertising campaign we've seen from Diesel.</div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> Ad Agency Anomaly launches their first work for Diesel, a campaign that encourages consumers to "be stupid". Diesel consolidated its global advertising account into Anomaly in September.</div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> </div> <div style="text-align: justify;"> The campaign, entitled 'be stupid', was devised in collaboration with Diesel’s creative team, and encompasses press, outdoor, digital and viral activity. Music is by a band called We Have Band and the song title is Honey Trap.<br /> <br /> <div class="separator" style="clear: both; text-align: center;"> <a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjAetOOoiWy_Tky2jEiOHTkbiljWtQsbojr1lgsfxFxDReUoQPr5C3TVnWyaXyJbnJnhs1Rhx182XuZhK5AyaLkLQHKtKfhQQD1ydI1JfPXWJZSKdqIj4p2LQ95nconEs7ulJl_VWpJj8rp/s1600/diesel_be_stupid.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="257" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjAetOOoiWy_Tky2jEiOHTkbiljWtQsbojr1lgsfxFxDReUoQPr5C3TVnWyaXyJbnJnhs1Rhx182XuZhK5AyaLkLQHKtKfhQQD1ydI1JfPXWJZSKdqIj4p2LQ95nconEs7ulJl_VWpJj8rp/s400/diesel_be_stupid.jpg" width="400" /></a></div> <br /> <div class="separator" style="clear: both; text-align: center;"> <a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiNVCeJG9E7KpwiA9AgxKO8_Aa2KE7VlJs79eIMziNUafg_q0Rpqpj4i-VhPV2ztsyIpunwm623zDy8jSzQGaySswerkCkSDcDLJ4QfbHBJn40XXOgF7KTjzBFsXOElhNeXOsrTGMg0AOsj/s1600/diesel_stupid_lion.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="198" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiNVCeJG9E7KpwiA9AgxKO8_Aa2KE7VlJs79eIMziNUafg_q0Rpqpj4i-VhPV2ztsyIpunwm623zDy8jSzQGaySswerkCkSDcDLJ4QfbHBJn40XXOgF7KTjzBFsXOElhNeXOsrTGMg0AOsj/s400/diesel_stupid_lion.jpg" width="400" /></a></div> <br /></div> <div class="separator" style="clear: both; text-align: center;"> </div> <div class="separator" style="clear: both; text-align: center;"> </div> Advertiser: Diesel<br /> Advertising Agency: Anomaly London<br /> Released - January 2010<br /> Country - Worldwide</content><link rel='replies' type='application/atom+xml' href='http://www.adstasher.com/feeds/3270162746121641836/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.adstasher.com/2010/01/diesel-be-stupid-ads-official-be-stupid.html#comment-form' title='1 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/3802610099997482329/posts/default/3270162746121641836'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/3802610099997482329/posts/default/3270162746121641836'/><link rel='alternate' type='text/html' href='http://www.adstasher.com/2010/01/diesel-be-stupid-ads-official-be-stupid.html' title='Diesel Be Stupid Ads - The Official Be Stupid Philosophy'/><author><name>Sylvia S</name><uri>http://www.blogger.com/profile/14939637217583183371</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='https://img1.blogblog.com/img/b16-rounded.gif'/></author><media:thumbnail xmlns:media="http://search.yahoo.com/mrss/" url="https://img.youtube.com/vi/Y4h8uOUConE/default.jpg" height="72" width="72"/><thr:total>1</thr:total></entry><entry><id>tag:blogger.com,1999:blog-3802610099997482329.post-4140060303191071495</id><published>2008-09-04T13:14:00.000-07:00</published><updated>2008-09-04T13:36:41.093-07:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="Diesel"/><category scheme="http://www.blogger.com/atom/ns#" term="great advertisements"/><category scheme="http://www.blogger.com/atom/ns#" term="sexy ads"/><category scheme="http://www.blogger.com/atom/ns#" term="video clips"/><title type='text'>Diesel "Fuel For Life" Unlimited For Women Only Commercial</title><content type='html'><div style="text-align: justify;"><span style="font-family:arial;">Hot new commercial for Diesel Fragrances. "Fuel For Life Unlimited" For Women Only.</span><br /><span style="font-family:arial;">Directed by Paul Gore and shot in Prague, the new Fuel For Life Unlimited commercial for women only, is a sensual shot to our senses. The Diesel TV spot is a sensual, thrilling adventure through the eyes of sensual women. I truly love this, the Diesel Fuel For Life commercial it tantalizes my senses and keeps me drawn in while the entire commercial plays on.</span> <span style="font-style: italic;">Are You Alive?</span><br /></div><br /><center><br /><object width="485" height="340"><param name="movie" value="http://www.youtube.com/v/F_dciaAYjh4&amp;hl=en&amp;fs=1&amp;rel=0&amp;color1=0x2b405b&amp;color2=0x6b8ab6&amp;border=1"><param name="allowFullScreen" value="true"><embed src="http://www.youtube.com/v/F_dciaAYjh4&amp;hl=en&amp;fs=1&amp;rel=0&amp;color1=0x2b405b&amp;color2=0x6b8ab6&amp;border=1" type="application/x-shockwave-flash" allowfullscreen="true" width="485" height="340"></embed></object><br /></center><br /><span style="font-family:arial;">Brand: Diesel Unlimited Perfume - Fuel For Life </span><br /><span style="font-family:arial;"> Agency: FFL Paris </span><br /><span style="font-family:arial;"> Creative Director: Farid Mokart </span><br /><span style="font-family:arial;"> Art Director: Juliette Lavoix </span><br /><span style="font-family:arial;"> Art Director: Pauline De Montferrant </span><br /><span style="font-family:arial;"> Producer: Emma Butterworth </span><br /><span style="font-family:arial;"> Director: Paul Gore </span><br /><span style="font-family:arial;"> Production Company: Flynn Productions </span><br /><span style="font-family:arial;"> Country: United Kingdom </span></content><link rel='replies' type='application/atom+xml' href='http://www.adstasher.com/feeds/4140060303191071495/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.adstasher.com/2008/09/diesel-fuel-for-life-unlimited-for.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/3802610099997482329/posts/default/4140060303191071495'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/3802610099997482329/posts/default/4140060303191071495'/><link rel='alternate' type='text/html' href='http://www.adstasher.com/2008/09/diesel-fuel-for-life-unlimited-for.html' title='Diesel "Fuel For Life" Unlimited For Women Only Commercial'/><author><name>Sylvia S</name><uri>http://www.blogger.com/profile/14939637217583183371</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='https://img1.blogblog.com/img/b16-rounded.gif'/></author><thr:total>0</thr:total></entry></feed>